Mixed Reviews

ASIS 2014 is all said and done. It seems to me many of the exhibitors had some great new technology to share with attendees. I saw a number of products that will make a different in the industry for some time to come.

There are a few problems with ASIS, especially the past couple of years. Most of the issues, for me, are outside the confines of the tradeshow hall. For instance, while leaving the tradeshow on Monday and trying to get to a scheduled dinner, traffic outside was worse than worse. I would hope that ASIS officials would work with the city's law enforcement to direct the increased amount of traffic.

I also understand why ASIS moves from city to city. I am fortunate to be invited on a media tour to the chosen city a few months before ASIS. I've met the nicest people who sit on local ASIS chapters. They understand security, and practice it faithfully.

In my experience with ASIS and tradeshows, please hold the tradeshow in one place and leave it there. I'm thinking Dallas is a great central location, and there is nothing like Texas hospitality. Short of that, Las Vegas. I'm not a Las Vegas kind of guy but the tradeshow industry in Sin City is very successful.

This version of ASIS came with mixed reviews. Many of the exhibitors had pretty good foot traffic, but it came at a price. Other exhibitors lacked the foot traffic necessary to generate good business leads. I would love to see the association make it their goal to help each and every exhibitor get enough traffic to ensure the tradeshow is successful.

Just a last thought: Since many, if not most, exhibitors want to meet with a member of the trade press, I would love to see ASIS provide a service to the exhibitors that would offer new products and press releases on one thumb drive. They do offer exhibitors the opportunity to place a media kit in the press room but, holding on to numerous media kits is bulky and heavy. One thumb drive is a game changer. A thumb drive is a great technological improvement.

See you next year in Anaheim.

About the Author

Ralph C. Jensen is the Publisher of Security Today magazine.

Featured

  • Maximizing Your Security Budget This Year

    Perimeter Security Standards for Multi-Site Businesses

    When you run or own a business that has multiple locations, it is important to set clear perimeter security standards. By doing this, it allows you to assess and mitigate any potential threats or risks at each site or location efficiently and effectively. Read Now

  • New Research Shows a Continuing Increase in Ransomware Victims

    GuidePoint Security recently announced the release of GuidePoint Research and Intelligence Team’s (GRIT) Q1 2024 Ransomware Report. In addition to revealing a nearly 20% year-over-year increase in the number of ransomware victims, the GRIT Q1 2024 Ransomware Report observes major shifts in the behavioral patterns of ransomware groups following law enforcement activity – including the continued targeting of previously “off-limits” organizations and industries, such as emergency hospitals. Read Now

  • OpenAI's GPT-4 Is Capable of Autonomously Exploiting Zero-Day Vulnerabilities

    According to a new study from four computer scientists at the University of Illinois Urbana-Champaign, OpenAI’s paid chatbot, GPT-4, is capable of autonomously exploiting zero-day vulnerabilities without any human assistance. Read Now

  • Getting in Someone’s Face

    There was a time, not so long ago, when the tradeshow industry must have thought COVID-19 might wipe out face-to-face meetings. It sure seemed that way about three years ago. Read Now

    • Industry Events
    • ISC West

Featured Cybersecurity

Webinars

New Products

  • Unified VMS

    AxxonSoft introduces version 2.0 of the Axxon One VMS. The new release features integrations with various physical security systems, making Axxon One a unified VMS. Other enhancements include new AI video analytics and intelligent search functions, hardened cybersecurity, usability and performance improvements, and expanded cloud capabilities 3

  • EasyGate SPT and SPD

    EasyGate SPT SPD

    Security solutions do not have to be ordinary, let alone unattractive. Having renewed their best-selling speed gates, Cominfo has once again demonstrated their Art of Security philosophy in practice — and confirmed their position as an industry-leading manufacturers of premium speed gates and turnstiles. 3

  • QCS7230 System-on-Chip (SoC)

    QCS7230 System-on-Chip (SoC)

    The latest Qualcomm® Vision Intelligence Platform offers next-generation smart camera IoT solutions to improve safety and security across enterprises, cities and spaces. The Vision Intelligence Platform was expanded in March 2022 with the introduction of the QCS7230 System-on-Chip (SoC), which delivers superior artificial intelligence (AI) inferencing at the edge. 3