Technology Provides Immediate Alerts In Emergency Or Routine Situations

ADT Security Services recently announced the availability of ADT Select Link, a Web-based electronic notification system that is designed to alert thousands of people in emergency or routine situations. ADT Select Link quickly communicates via telephone, cell phone, e-mail, digital pager, fax machine and wireless PDA device. Each user can choose a preferred communication device.

The service allows large retailers and mall managers to send emergency, priority and routine messages to hundreds -- or thousands -- of employees, as well as to emergency responders.

"With its ability to reach thousands of people very quickly through multiple communications devices, ADT Select Link is ideal for any retail organization that needs to notify large numbers of people with emergency or even routine operational information," said Jeffrey Bean , vice president, ADT Retail Sales and Operations.

Retailers and mall managers can keep employees notified of missing children within the store or mall, potential weather emergencies, chemical hazards, a gunman on the premises or even changes in their daily schedules. Retailers could also set up lists of preferred customers who opt to receive notices of sales and other store events.

ADT Select Link requires no software or system installation and accepts message input from an Internet-connected computer or any telephone. A designated staff member may type in a message that will be turned into a computer-generated voice message or the user may request a call from Select Link to record a message in his or her own voice before designating which recipients need to receive the information. Should a computer not be available during an emergency situation, the staff member may call a toll-free number to reach an ADT Select Link representative -- available 24 hours a day -- who will then compose and send the message.

The receipt of every message is automatically verified and recorded, while busy signals or no-answers result in repeated calls until the message is received. The same information reaches every recipient, delivering voice and text in a choice of 10 languages including English, Spanish, Chinese, French, German, Italian, Japanese, Korean, Portuguese and Vietnamese.

"During an emergency, information can help to save lives, reduce injuries and limit property damage," Bean said. "And the addition of timely, accurate information from ADT Select Link can significantly expand the abilities of authorities during a crisis situation."

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