Nortek Security and Control Group Charts Strategic Course for Smart Home Leadership

  • Dec 15, 2014

Nortek Inc. announced that its Linear LLC subsidiary has been renamed Nortek Security & Control, LLC. Linear, 2GIG and GoControl will be the subsidiary’s cornerstone brands, each targeting key markets. Strongly positioned with product portfolio synergies and the ability to cross-pollinate technology across the broader Nortek family, Nortek Security & Control provides a broad range of smart home solutions to OEMs, telecoms, major retailers, managed service providers, security dealers, custom installers and DIY consumers.

“Nortek’s Linear business has been transformed during the past few years, as we have become a market leader not only in the security industry but the broader home control and automation sector, as well,” said Nortek President and Chief Executive Officer Michael J. Clarke. “Linear’s legacy includes 50 years as a pioneer in the wireless access control market and industry-leading capabilities in the design, engineering and manufacturing of sensors and connected devices. Our 2013 acquisition of 2GIG Technologies accentuated these strengths by bringing us more brands and capabilities, as well as complete solutions for the broader home automation space.

“We also recently transitioned the development and sales of certain Linear branded products, such as garage door operators, to one of its sister companies, GTO Access Systems.“This sharpens the focus of each business and positions GTO to expand its presence in the perimeter access market. Coinciding with these changes, we are not only renaming the Linear business but also repositioning its brands and allocating greater resources to accelerate its growth in the exciting home control market.”

Mike O’Neal, President of Nortek Security & Control, said, “Our success is now being driven by factors that are bigger and different from our historical Linear business. Nortek Security & Control is a tangible reflection of Nortek’s leadership in the market and its commitment to charting a strategic course in what may be one of the hottest technology categories in the past 20 years – smart home control.”

Today, Nortek Security & Control holds leadership positions in strategic, high-growth channels and market sectors. According to the Z-Wave Alliance, Nortek Security & Control is the number one manufacturer of Z-Wave products worldwide. Through a broad range of Z-Wave hubs and systems, this attachment penetration, combined with Nortek Security & Control’s market share, gives the company a leadership position not shared by other companies in the space.

“2GIG has been a leading home control platform in the security industry, the primary channel for smart home controls, for a number of years,” said Tom Kerber, director, research, home controls & energy at Parks Associates. “It is no surprise that the 2GIG installed base is the largest of any smart home platform.”

O’Neal added, “Nortek Security & Control is the pre-eminent smart home platform provider and is a strategic OEM/ODM partner to leading players in the smart home industry. We are experts at building and delivering connected devices for a range of communication protocols and nimble enough to react to market demands. We already control more smarthomes than any other home control solutions company, so this alignment is really about bringing the Nortek Security & Control brands into focus and asserting our leadership in the category.”

Nortek Security & Control: OEM, Service Provider, Branded and a new DIY offering

Linear products continue its long-standing vertical market legacy of innovation in the commercial access control and integrated systems sector. Linear works with dealers and OEM partners across vertical markets that include: security, video surveillance, intercoms, garage door operators, and numerous other complementary RF technology applications.

2GIG solutions include OEM security and control products for telecommunications providers, cable companies, security dealers and others selling home control systems under their own unique brands. 2GIG is also the Nortek Security & Control Group’s channel-facing brand, and is sold and professionally installed by security dealers under a managed services model.

GoControl will extend to an expansive new line of stand-alone smart home wireless products (such as light switches, smart light bulbs, thermostats and other retail oriented connected devices) that will be available during the second quarter of 2015 in order to meet the burgeoning demands of DIY homeowners. The GoControl smart products line will not require professional installation or managed services.

Nortek Security & Control will continue to OEM private label solutions for the industry’s largest providers of monitored health and wellness services in North America.

O’Neal concluded, “By clearly defining each brand under the Nortek Security & Control umbrella, Nortek will better serve the needs of its diverse and evolving customer base as the market for home control technology and connected products continues to grow.

Featured

  • Allegion, Comfort Technologies Implement Mobile Credentials at the Artisan Apartment Homes in Florida

    Artisan Apartment Homes, a luxury apartment complex in Dunedin, Florida, recently transitioned from mechanical keys to electronic locks and centralized system software with support from Allegion US, a leading provider of security solutions, technology and services, and Florida-based Comfort Technologies, which specializes in deploying multifamily access control, IoT devices and software management solutions. Read Now

  • Mall of America Deploys AI-Powered Analytics to Enhance Parking Intelligence

    Mall of America®, the largest shopping and entertainment complex in North America, announced an expansion of its ongoing partnership with Axis Communications to deploy cutting-edge car-counting video analytics across more than a dozen locations. With this expansion, Mall of America (MOA) has boosted operational efficiency, improved safety and security, and enabled more informed decision-making around employee scheduling and streamlining transportation for large events. Read Now

  • Security Industry Association Launches New “askSIA” AI Tool

    The Security Industry Association (SIA) has unveiled a brand-new SIA member benefit – askSIA, a conversational AI agent designed to help users get the most out of their SIA membership, easily access SIA resources and find the latest information on SIA’s training and courses, reports and publications, events, certification offerings and more. SIA members can easily find askSIA by visiting the SIA homepage or looking for the askSIA icon in the top left of webpages. Read Now

    • Industry Events

  • Industry Embraces Mobile Access, Biometrics and AI

    A combination of evolving workplace dynamics, technology innovation and new user expectations is changing how people enter and interact with physical spaces. Access control is at the heart of these changes. Combined with biometrics and AI, mobile access control has become increasingly crucial for deploying entry solutions that are seamless, secure and adaptive to user needs. Read Now

  • Sustainable Video Solution Delivered for Landmark City of London Office Development

    An advanced, end-to-end video solution from IDIS, with a focus on reducing waste and costs, has helped a major office development in the City of London align its security with sustainability objectives. Read Now

Most   Popular

New Products

  • Luma x20

    Luma x20

    Snap One has announced its popular Luma x20 family of surveillance products now offers even greater security and privacy for home and business owners across the globe by giving them full control over integrators’ system access to view live and recorded video. According to Snap One Product Manager Derek Webb, the new “customer handoff” feature provides enhanced user control after initial installation, allowing the owners to have total privacy while also making it easy to reinstate integrator access when maintenance or assistance is required. This new feature is now available to all Luma x20 users globally. “The Luma x20 family of surveillance solutions provides excellent image and audio capture, and with the new customer handoff feature, it now offers absolute privacy for camera feeds and recordings,” Webb said. “With notifications and integrator access controlled through the powerful OvrC remote system management platform, it’s easy for integrators to give their clients full control of their footage and then to get temporary access from the client for any troubleshooting needs.”

  • Connect ONE’s powerful cloud-hosted management platform provides the means to tailor lockdowns and emergency mass notifications throughout a facility – while simultaneously alerting occupants to hazards or next steps, like evacuation.

    Connect ONE®

    Connect ONE’s powerful cloud-hosted management platform provides the means to tailor lockdowns and emergency mass notifications throughout a facility – while simultaneously alerting occupants to hazards or next steps, like evacuation.

  • ResponderLink

    ResponderLink

    Shooter Detection Systems (SDS), an Alarm.com company and a global leader in gunshot detection solutions, has introduced ResponderLink, a groundbreaking new 911 notification service for gunshot events. ResponderLink completes the circle from detection to 911 notification to first responder awareness, giving law enforcement enhanced situational intelligence they urgently need to save lives. Integrating SDS’s proven gunshot detection system with Noonlight’s SendPolice platform, ResponderLink is the first solution to automatically deliver real-time gunshot detection data to 911 call centers and first responders. When shots are detected, the 911 dispatching center, also known as the Public Safety Answering Point or PSAP, is contacted based on the gunfire location, enabling faster initiation of life-saving emergency protocols.