Nortek Security and Control Group Charts Strategic Course for Smart Home Leadership

Nortek Inc. announced that its Linear LLC subsidiary has been renamed Nortek Security & Control, LLC. Linear, 2GIG and GoControl will be the subsidiary’s cornerstone brands, each targeting key markets. Strongly positioned with product portfolio synergies and the ability to cross-pollinate technology across the broader Nortek family, Nortek Security & Control provides a broad range of smart home solutions to OEMs, telecoms, major retailers, managed service providers, security dealers, custom installers and DIY consumers.

“Nortek’s Linear business has been transformed during the past few years, as we have become a market leader not only in the security industry but the broader home control and automation sector, as well,” said Nortek President and Chief Executive Officer Michael J. Clarke. “Linear’s legacy includes 50 years as a pioneer in the wireless access control market and industry-leading capabilities in the design, engineering and manufacturing of sensors and connected devices. Our 2013 acquisition of 2GIG Technologies accentuated these strengths by bringing us more brands and capabilities, as well as complete solutions for the broader home automation space.

“We also recently transitioned the development and sales of certain Linear branded products, such as garage door operators, to one of its sister companies, GTO Access Systems.“This sharpens the focus of each business and positions GTO to expand its presence in the perimeter access market. Coinciding with these changes, we are not only renaming the Linear business but also repositioning its brands and allocating greater resources to accelerate its growth in the exciting home control market.”

Mike O’Neal, President of Nortek Security & Control, said, “Our success is now being driven by factors that are bigger and different from our historical Linear business. Nortek Security & Control is a tangible reflection of Nortek’s leadership in the market and its commitment to charting a strategic course in what may be one of the hottest technology categories in the past 20 years – smart home control.”

Today, Nortek Security & Control holds leadership positions in strategic, high-growth channels and market sectors. According to the Z-Wave Alliance, Nortek Security & Control is the number one manufacturer of Z-Wave products worldwide. Through a broad range of Z-Wave hubs and systems, this attachment penetration, combined with Nortek Security & Control’s market share, gives the company a leadership position not shared by other companies in the space.

“2GIG has been a leading home control platform in the security industry, the primary channel for smart home controls, for a number of years,” said Tom Kerber, director, research, home controls & energy at Parks Associates. “It is no surprise that the 2GIG installed base is the largest of any smart home platform.”

O’Neal added, “Nortek Security & Control is the pre-eminent smart home platform provider and is a strategic OEM/ODM partner to leading players in the smart home industry. We are experts at building and delivering connected devices for a range of communication protocols and nimble enough to react to market demands. We already control more smarthomes than any other home control solutions company, so this alignment is really about bringing the Nortek Security & Control brands into focus and asserting our leadership in the category.”

Nortek Security & Control: OEM, Service Provider, Branded and a new DIY offering

Linear products continue its long-standing vertical market legacy of innovation in the commercial access control and integrated systems sector. Linear works with dealers and OEM partners across vertical markets that include: security, video surveillance, intercoms, garage door operators, and numerous other complementary RF technology applications.

2GIG solutions include OEM security and control products for telecommunications providers, cable companies, security dealers and others selling home control systems under their own unique brands. 2GIG is also the Nortek Security & Control Group’s channel-facing brand, and is sold and professionally installed by security dealers under a managed services model.

GoControl will extend to an expansive new line of stand-alone smart home wireless products (such as light switches, smart light bulbs, thermostats and other retail oriented connected devices) that will be available during the second quarter of 2015 in order to meet the burgeoning demands of DIY homeowners. The GoControl smart products line will not require professional installation or managed services.

Nortek Security & Control will continue to OEM private label solutions for the industry’s largest providers of monitored health and wellness services in North America.

O’Neal concluded, “By clearly defining each brand under the Nortek Security & Control umbrella, Nortek will better serve the needs of its diverse and evolving customer base as the market for home control technology and connected products continues to grow.

Featured

  • Until We Meet Again

    A short three years ago we were all pondering whether to attend any tradeshows all thanks to COVID-19. Sorry to bring that nightmare up again, but it seems that little pandemic is in the rear-view mirror, and it’s time to meet again. Read Now

    • ISC West
  • Cyber Hygiene: What it Looks Like for IoT Devices

    Cyber Hygiene: What it Looks Like for IoT Devices

    For our second pillar about the Industrial Internet of Things (IIoT) Pillars of Security, we are going to discuss what cyber hygiene looks like for IoT devices. Read Now

  • ISC West Announces 2023 Keynote Series Speaker Lineup

    The International Security Conference (ISC), in collaboration with premier sponsor Security Industry Association (SIA), announced five of this year’s ISC West Keynote Series speakers. ISC West will kick off its annual conference on March 28 (SIA Education@ISC: March 28-30 | Exhibit Hall: March 29-31) at the Venetian Expo in Las Vegas, Nevada. Read Now

    • ISC West
  • Accelerating Security Modernization

    In recent years, the term “digital transformation” has been one of the most frequently used buzzwords across industries. On its most basic level, it refers to the reimagining of how an organization leverages its technology systems to improve business processes. Read Now

Featured Cybersecurity

New Products

  • LenelS2 BlueDiamond™ mobile app

    enelS2 has introduced its Indoor Location subscription-based service for businesses and other organizations using LenelS2’s BlueDiamond™ mobile app version 2.1.8 for smartphones. 3

  • FlexPower® Global™ Series (FPG) from LifeSafety Power

    FlexPower® Global™ Series (FPG) from LifeSafety Power

    The FlexPower® Global™ Series (FPG) from LifeSafety Power—designed to provide DC power for access control systems in international applications—is now PSE listed for Japan and compatible with the country’s 100VAC applications. 3

  • XS4 Original+

    XS4 Original+

    The SALTO XS4 Original+ design is based on the same proven housing and mechanical mechanisms of the XS4 Original. The XS4 Original+, however, is embedded with SALTO’s BLUEnet real-time functionality and SVN-Flex capability that enables SALTO stand-alone smart XS4 Original+ locks to update user credentials directly at the door. Compatible with the array of SALTO platform solutions including SALTO Space data-on-card, SALTO KS Keys as a Service cloud-based access solution, and SALTO’s JustIn Mobile technology for digital keys. The XS4 Original+ also includes RFID Mifare DESFire, Bluetooth LE and NFC technology functionality. 3