i-PRO Shares Key Predictions for the Physical Security Market in 2025

As the physical security industry looks toward 2025, i-PRO Co., Ltd. (formerly Panasonic Security) is highlighting four interlinked trends that are set to redefine how businesses, integrators, and security professionals approach security in the next year. These insights highlight the transformative role of edge computing, artificial intelligence (AI), the expansion of cloud computing, and how companies will integrate the wealth of available data.

Edge AI Technology: A Shift Toward Proactive Security and Ethical Use

Edge processing of AI-based analytics is rapidly transforming the security landscape by enabling systems to move beyond reactive responses to adopt proactive and preventative approaches. This shift allows organizations to address incidents before they escalate, improving both safety and operational efficiency. However, the development and deployment of AI technology must balance innovation with responsibility. Ethical use, privacy protections, and transparency will be essential as the data gathered becomes increasingly integrated into business systems and security solutions.

In 2025, edge AI’s role in the security industry will deepen, with advanced algorithms enabling real-time threat detection, on-site learning capabilities, and the beginning of context-aware insights that empower operators to act before incidents occur. “Moving away from the “one-size-fits-all” model, video cameras with AI on-site learning enable customized functionality that caters to the unique needs of every organization,” said Hideo Noguchi, CTO, i-PRO. “By learning objects and characteristics on-site, distinct events can be tracked and analyzed, further enhancing security and operational intelligence”.

The Role of Data Integration and Decision-Making

Modern AI-enabled cameras and security systems can generate an overwhelming volume of data. The challenge for 2025 will not just be gathering more data but filtering and integrating it effectively. AI will play a critical role by summarizing and contextualizing information, helping operators focus on actionable insights. While AI can suggest courses of action based on data patterns, human decision-makers will remain central to interpreting and applying these insights.

“Data integration will also be pivotal. Security systems must go beyond isolated solutions to provide a seamless flow of information between devices and platforms,” said Gerard Figols, Chief Product Officer of i-PRO. “Visualization tools will ensure that data is presented in an intuitive manner, empowering operators to make informed decisions quickly. It will be more important than ever to match these powerful edge computing devices with a compatible VMS to interpret the wealth of data available.”

Cloud and Edge Computing: Striking the Right Balance

While cloud computing will continue to offer flexibility and scalability, rising costs and latency challenges will provide a renewed focus on the role of edge computing. By processing data locally (within the camera), edge computing reduces reliance on cloud infrastructure and compute resources while enhancing response times and improving data accuracy by eliminating compression losses.

New advancements in chipsets, like those from Ambarella, are poised to unlock generative AI capabilities at the edge, marking a significant step forward in customized and decentralized AI applications. Generative AI will better enable systems to anticipate and simulate potential threats. Functions and performance that were previously only possible in the cloud or on powerful servers, such as more complex scene recognition, text conversion, and search that uses direct text inputs to analytics running on the edge, will enable integrators to build lower-power systems that are more secure and cost-effective.

The Path Forward: Ethical AI and Open Platforms

As AI capabilities expand, the industry must prioritize ethical practices and robust cybersecurity measures. i-PRO is committed to ensuring that AI applications respect privacy and align with customers’ core values. Open platforms will remain a cornerstone of this approach, enabling integrators to build ecosystems that foster collaboration, customization, and innovation while maintaining the highest standards of cybersecurity and data integrity.

Featured

  • Mall of America Deploys AI-Powered Analytics to Enhance Parking Intelligence

    Mall of America®, the largest shopping and entertainment complex in North America, announced an expansion of its ongoing partnership with Axis Communications to deploy cutting-edge car-counting video analytics across more than a dozen locations. With this expansion, Mall of America (MOA) has boosted operational efficiency, improved safety and security, and enabled more informed decision-making around employee scheduling and streamlining transportation for large events. Read Now

  • Security Industry Association Launches New “askSIA” AI Tool

    The Security Industry Association (SIA) has unveiled a brand-new SIA member benefit – askSIA, a conversational AI agent designed to help users get the most out of their SIA membership, easily access SIA resources and find the latest information on SIA’s training and courses, reports and publications, events, certification offerings and more. SIA members can easily find askSIA by visiting the SIA homepage or looking for the askSIA icon in the top left of webpages. Read Now

    • Industry Events
  • Industry Embraces Mobile Access, Biometrics and AI

    A combination of evolving workplace dynamics, technology innovation and new user expectations is changing how people enter and interact with physical spaces. Access control is at the heart of these changes. Combined with biometrics and AI, mobile access control has become increasingly crucial for deploying entry solutions that are seamless, secure and adaptive to user needs. Read Now

  • Sustainable Video Solution Delivered for Landmark City of London Office Development

    An advanced, end-to-end video solution from IDIS, with a focus on reducing waste and costs, has helped a major office development in the City of London align its security with sustainability objectives. Read Now

  • DHS to End ‘Shoes-Off’ Travel Policy

    Homeland Security Secretary Kristi Noem announced a new policy today which will allow passengers traveling through domestic airports to keep their shoes on while passing through security screening at TSA checkpoints. Read Now

New Products

  • Connect ONE’s powerful cloud-hosted management platform provides the means to tailor lockdowns and emergency mass notifications throughout a facility – while simultaneously alerting occupants to hazards or next steps, like evacuation.

    Connect ONE®

    Connect ONE’s powerful cloud-hosted management platform provides the means to tailor lockdowns and emergency mass notifications throughout a facility – while simultaneously alerting occupants to hazards or next steps, like evacuation.

  • FEP GameChanger

    FEP GameChanger

    Paige Datacom Solutions Introduces Important and Innovative Cabling Products GameChanger Cable, a proven and patented solution that significantly exceeds the reach of traditional category cable will now have a FEP/FEP construction.

  • Luma x20

    Luma x20

    Snap One has announced its popular Luma x20 family of surveillance products now offers even greater security and privacy for home and business owners across the globe by giving them full control over integrators’ system access to view live and recorded video. According to Snap One Product Manager Derek Webb, the new “customer handoff” feature provides enhanced user control after initial installation, allowing the owners to have total privacy while also making it easy to reinstate integrator access when maintenance or assistance is required. This new feature is now available to all Luma x20 users globally. “The Luma x20 family of surveillance solutions provides excellent image and audio capture, and with the new customer handoff feature, it now offers absolute privacy for camera feeds and recordings,” Webb said. “With notifications and integrator access controlled through the powerful OvrC remote system management platform, it’s easy for integrators to give their clients full control of their footage and then to get temporary access from the client for any troubleshooting needs.”