New Research Reveals Global Video Surveillance Industry Perspectives on AI

  • Apr 22, 2025

Axis Communications, the global industry leader in video surveillance, has released its latest research report, ‘The State of AI in Video Surveillance,’ which explores global industry perspectives on the use of AI in the security industry and beyond. The report reveals current attitudes on AI technologies thanks to in-depth interviews with AI experts from Axis’ global network and a comprehensive survey of more than 5,800 respondents, including distributors, channel partners, and end customers across 68 countries. The resulting insights cover AI integration and the opportunities and challenges that exist with regard to security, safety, business intelligence, and operational efficiency.

“AI remains one of the most powerful and transformative technologies within the video surveillance industry today,” said Mats Thulin, Director, AI & Analytics Solutions, Axis Communications. “This new research reveals that while there are significant opportunities for AI to improve safety and security alongside business intelligence and operational efficiency, there must be a focus on ethical implementation and meaningful integrations to drive continuous value.”

AI’s Impact on Partners and End Customers
Axis’ research found that 62% of partners identify “AI and generative AI” as one of the most significant trends shaping the industry's future, compared to 34% of end customers. This positions AI as the top trend for partner businesses—tied with “cybersecurity, risk, and privacy,” which also garnered 62%. Among end customers, however, AI ranks third, with “cybersecurity, risk, and privacy” leading at 61%. Additionally, half of partner respondents highlighted “analytics and actionable insights” as a key trend, while 36% of end customers agree.

Overall, the focus on AI and analytics signals a growing industry understanding of the many benefits of AI adoption, including greater efficiency, improved decision-making, and enhanced output quality. However, end customers consider cybersecurity, risk, and privacy to be a higher priority when it comes to technology integration, which likely signals ongoing ethical and compliance-related concerns surrounding AI. Trust, responsibility, and accountability will be critical if providers hope to lead customers toward greater AI integration.

Top Trends and Opportunities for AI in Video Surveillance

  • AI adoption surges – with inconsistencies between markets: AI adoption appears to be more advanced in certain markets like the US, Japan, Singapore, and certain parts of Europe, where customers are actively seeking AI solutions to improve surveillance capabilities and operational efficiency.
  • The transition to cloud and edge AI continues to accelerate: Hybrid architectures are emerging as the preferred approach by many, combining the immediate processing capabilities of edge AI on cameras with the scalability and long-term data storage of the cloud.
  • The integration of diverse data sources persists: Integrating additional sensory data to complement video data will continue, making an ongoing impact on safety and security while elevating business intelligence capabilities.
  • Close partnership and collaboration help with effective, responsible AI integration: The ethical challenges associated with the rapid deployment of AI technologies, including solutions like facial recognition, underscore the importance of choosing the right partners with aligned values—especially in areas like privacy, compliance, and view on AI ethics.

Dive deeper into these findings and more in the full ‘The State of AI in Video Surveillance’ report, which can be downloaded here.

Featured

  • AI Is Now the Leading Cybersecurity Concern for Security, IT Leaders

    Arctic Wolf recently published findings from its State of Cybersecurity: 2025 Trends Report, offering insights from a global survey of more than 1,200 senior IT and cybersecurity decision-makers across 15 countries. Conducted by Sapio Research, the report captures the realities, risks, and readiness strategies shaping the modern security landscape. Read Now

  • Analysis of AI Tools Shows 85 Percent Have Been Breached

    AI tools are becoming essential to modern work, but their fast, unmonitored adoption is creating a new kind of security risk. Recent surveys reveal a clear trend – employees are rapidly adopting consumer-facing AI tools without employer approval, IT oversight, or any clear security policies. According to Cybernews Business Digital Index, nearly 90% of analyzed AI tools have been exposed to data breaches, putting businesses at severe risk. Read Now

  • Software Vulnerabilities Surged 61 Percent in 2024, According to New Report

    Action1, a provider of autonomous endpoint management (AEM) solutions, today released its 2025 Software Vulnerability Ratings Report, revealing a 61% year-over-year surge in discovered software vulnerabilities and a 96% spike in exploited vulnerabilities throughout 2024, amid an increasingly aggressive threat landscape. Read Now

  • Motorola Solutions Named Official Safety Technology Supplier of the Ryder Cup through 2027

    Motorola Solutions has today been named the Official Safety Technology Supplier of the 2025 and 2027 Ryder Cup, professional golf’s renowned biennial team competition between the United States and Europe. Read Now

  • Evolving Cybersecurity Strategies

    Organizations are increasingly turning their attention to human-focused security approaches, as two out of three (68%) cybersecurity incidents involve people. Threat actors are shifting from targeting networks and systems to hacking humans via social engineering methods, living off human errors as their most prevalent attack vector. Whether manipulated or not, human cyber behavior is leveraged to gain backdoor access into systems. This mainly results from a lack of employee training and awareness about evolving attack techniques employed by malign actors. Read Now

Most   Popular

New Products

  • Automatic Systems V07

    Automatic Systems V07

    Automatic Systems, an industry-leading manufacturer of pedestrian and vehicle secure entrance control access systems, is pleased to announce the release of its groundbreaking V07 software. The V07 software update is designed specifically to address cybersecurity concerns and will ensure the integrity and confidentiality of Automatic Systems applications. With the new V07 software, updates will be delivered by means of an encrypted file.

  • PE80 Series

    PE80 Series by SARGENT / ED4000/PED5000 Series by Corbin Russwin

    ASSA ABLOY, a global leader in access solutions, has announced the launch of two next generation exit devices from long-standing leaders in the premium exit device market: the PE80 Series by SARGENT and the PED4000/PED5000 Series by Corbin Russwin. These new exit devices boast industry-first features that are specifically designed to provide enhanced safety, security and convenience, setting new standards for exit solutions. The SARGENT PE80 and Corbin Russwin PED4000/PED5000 Series exit devices are engineered to meet the ever-evolving needs of modern buildings. Featuring the high strength, security and durability that ASSA ABLOY is known for, the new exit devices deliver several innovative, industry-first features in addition to elegant design finishes for every opening.

  • EasyGate SPT and SPD

    EasyGate SPT SPD

    Security solutions do not have to be ordinary, let alone unattractive. Having renewed their best-selling speed gates, Cominfo has once again demonstrated their Art of Security philosophy in practice — and confirmed their position as an industry-leading manufacturers of premium speed gates and turnstiles.