Infusion Direct Marketing Launches New Media Business - Fusion Media Marketing

Leading NY public relations and marketing firm opens new business to better serveits clients in the security industry and offers media planning and placement services.

Infusion Direct Marketing announced that it will be kicking off the new year with the launch of its new business Fusion Media Marketing, Inc. which will be focused on buying media for clients. Over the past ten years, Infusion Direct has made a huge impact on the security industry by servicing a wide variety of clients ranging from high profile security manufacturers to system integrators.  Infusion Direct opened the door to creating quality content for clients which includes press releases, byline articles, case studies, and white papers.  In addition, the company offers media planning & outreach, and delivers the best possible media rates and programs to its clients.   

As of January 1st, Infusion Direct will continue to handle public relations services; while all media buying functions will be handled under the new business unit - Fusion Media Marketing. “We were looking to separate our services under two different umbrellas to keep things streamlined for our clients. In the new year, Fusion Media will be focused on media buying and getting the best possible rates for our clients. We look forward to offering additional marketing services in the future and continue to use our industry expertise to grow both on a regional and national level,” states Monique Merhige, Infusion Direct & Fusion Media’s President.

“We are proud to represent Infusion Direct and now Fusion Media in the security industry and confident that this new business venture will bring additional value to its clients,” states Adam Messina, President at ThinkReps LLC.  Both companies are infused with a smarter approach to marketing and offers unparalleled industry expertise that has helped clients transform their public relations efforts into actionable, measurable results.

Featured

  • Security Industry Association Announces the 2026 Security Megatrends

    The Security Industry Association (SIA) has identified and forecasted the 2026 Security Megatrends, which form the basis of SIA’s signature annual Security Megatrends report defining the top 10 factors influencing both near- and long-term change in the global security industry. Read Now

  • The Future of Access Control: Cloud-Based Solutions for Safer Workplaces

    Access controls have revolutionized the way we protect our people, assets and operations. Gone are the days of cumbersome keychains and the security liabilities they introduced, but it’s a mistake to think that their evolution has reached its peak. Read Now

  • A Look at AI

    Large language models (LLMs) have taken the world by storm. Within months of OpenAI launching its AI chatbot, ChatGPT, it amassed more than 100 million users, making it the fastest-growing consumer application in history. Read Now

  • First, Do No Harm: Responsibly Applying Artificial Intelligence

    It was 2022 when early LLMs (Large Language Models) brought the term “AI” into mainstream public consciousness and since then, we’ve seen security corporations and integrators attempt to develop their solutions and sales pitches around the biggest tech boom of the 21st century. However, not all “artificial intelligence” is equally suitable for security applications, and it’s essential for end users to remain vigilant in understanding how their solutions are utilizing AI. Read Now

  • Improve Incident Response With Intelligent Cloud Video Surveillance

    Video surveillance is a vital part of business security, helping institutions protect against everyday threats for increased employee, customer, and student safety. However, many outdated surveillance solutions lack the ability to offer immediate insights into critical incidents. This slows down investigations and limits how effectively teams can respond to situations, creating greater risks for the organization. Read Now

New Products

  • FEP GameChanger

    FEP GameChanger

    Paige Datacom Solutions Introduces Important and Innovative Cabling Products GameChanger Cable, a proven and patented solution that significantly exceeds the reach of traditional category cable will now have a FEP/FEP construction.

  • Camden CM-221 Series Switches

    Camden CM-221 Series Switches

    Camden Door Controls is pleased to announce that, in response to soaring customer demand, it has expanded its range of ValueWave™ no-touch switches to include a narrow (slimline) version with manual override. This override button is designed to provide additional assurance that the request to exit switch will open a door, even if the no-touch sensor fails to operate. This new slimline switch also features a heavy gauge stainless steel faceplate, a red/green illuminated light ring, and is IP65 rated, making it ideal for indoor or outdoor use as part of an automatic door or access control system. ValueWave™ no-touch switches are designed for easy installation and trouble-free service in high traffic applications. In addition to this narrow version, the CM-221 & CM-222 Series switches are available in a range of other models with single and double gang heavy-gauge stainless steel faceplates and include illuminated light rings.

  • Compact IP Video Intercom

    Viking’s X-205 Series of intercoms provide HD IP video and two-way voice communication - all wrapped up in an attractive compact chassis.