Daniel Schmelzer Releases Guide for Security Technology Sales Professionals

Security industry veteran Daniel Schmelzer has brought to market a much-anticipated new book – SECURING TRUST: A GUIDE FOR SECURITY TECHNOLOGY SALES PROFESSIONALS WRITTEN FROM THE CUSTOMER’S PERSPECTIVE.

This easy-to-read guide was written to equip today’s security integrator with the tools and knowledge they need to close more sales and enhance their customer relationships.

The pages are packed with useful sales tips, and are based on real life security selling techniques that have helped senior leaders understand the value of investing in sophisticated security technology.

Schmelzer holds a Master of Arts in Security Management from the American Military University, has six years of experience as a security sales professional and seven years as a Security Technology Director at a Fortune 20, global company. His work portfolio and expertise includes designing, implementing, and management of a $30 million IP-centric, enterprise security platform that spans five continents. He has also designed and implemented over 1,700 complex integrated security installations.

Schmelzer wrote SECURING TRUST to empower other security technology professionals to grow their businesses by taking an informed approach to selling the value of security to an organization.

Featured

New Products

  • ResponderLink

    ResponderLink

    Shooter Detection Systems (SDS), an Alarm.com company and a global leader in gunshot detection solutions, has introduced ResponderLink, a groundbreaking new 911 notification service for gunshot events. ResponderLink completes the circle from detection to 911 notification to first responder awareness, giving law enforcement enhanced situational intelligence they urgently need to save lives. Integrating SDS’s proven gunshot detection system with Noonlight’s SendPolice platform, ResponderLink is the first solution to automatically deliver real-time gunshot detection data to 911 call centers and first responders. When shots are detected, the 911 dispatching center, also known as the Public Safety Answering Point or PSAP, is contacted based on the gunfire location, enabling faster initiation of life-saving emergency protocols.

  • Compact IP Video Intercom

    Viking’s X-205 Series of intercoms provide HD IP video and two-way voice communication - all wrapped up in an attractive compact chassis.

  • 4K Video Decoder

    3xLOGIC’s VH-DECODER-4K is perfect for use in organizations of all sizes in diverse vertical sectors such as retail, leisure and hospitality, education and commercial premises.