Daniel Schmelzer Releases Guide for Security Technology Sales Professionals

Security industry veteran Daniel Schmelzer has brought to market a much-anticipated new book – SECURING TRUST: A GUIDE FOR SECURITY TECHNOLOGY SALES PROFESSIONALS WRITTEN FROM THE CUSTOMER’S PERSPECTIVE.

This easy-to-read guide was written to equip today’s security integrator with the tools and knowledge they need to close more sales and enhance their customer relationships.

The pages are packed with useful sales tips, and are based on real life security selling techniques that have helped senior leaders understand the value of investing in sophisticated security technology.

Schmelzer holds a Master of Arts in Security Management from the American Military University, has six years of experience as a security sales professional and seven years as a Security Technology Director at a Fortune 20, global company. His work portfolio and expertise includes designing, implementing, and management of a $30 million IP-centric, enterprise security platform that spans five continents. He has also designed and implemented over 1,700 complex integrated security installations.

Schmelzer wrote SECURING TRUST to empower other security technology professionals to grow their businesses by taking an informed approach to selling the value of security to an organization.

  • Understanding Access Control Understanding Access Control

    In this episode, Jason Bohrer, the executive director of the Secure Technology Alliance, discusses the access control vertical and technology from the Alliance’s point of view. The Secure Technology Alliance is the digital security industry’s premier association. It exists as a neutral forum that brings together leading providers and adopters of end-to-end security solutions designed to protect privacy and digital assets in a variety of vertical markets. Now, with new areas such as IoT, the Alliance uses its proven processes to provide technology providers and adopters with the insights they need to build security in at the point of development and implementation.

Digital Edition

  • Security Today Magazine - November December 2021

    November / December 2021

    Featuring:

    • Navigating System Integration
    • Protecting Premises and People
    • Cashing in Your VMS System
    • Encryption and Compliance
    • Security Breach at 38,000 Feet

    View This Issue

  • Environmental Protection
  • Occupational Health & Safety
  • Infrastructure Solutions Group
  • Spaces4Learning
  • Campus Security & Life Safety