Tri-Ed’s Senior Management Team Accepts the Challenge

Tri-Ed’s Senior Management Team Accepts the Challenge

The Ice Bucket Challenge has escalated into a social media sensation that's literally soaking the nation. The challenge was created to raise awareness and donations to help in the fight of amyotrophic lateral sclerosis (ALS), also known as Lou Gehrig’s Disease.

Millions of dollars have already been raised since the end of July by people willing to have buckets of ice water doused over their heads and challenging others to do the same to raise money in support of this most worthy cause.

In its spirit of charitable giving and all around good sportsmanship, Tri-Ed's senior management team challenged all 600 of its employees to join in the effort on August 14th. The terms? If they raised $2,500.00 by the end of the day, Tri-Ed President and CEO Pat Comunale would take the challenge the next day. Tri-Ed hit the goal in only two hours, prompting Tri-Ed's Chief Marketing Officer James Rothstein to up the ante. If they hit $3,500.00 he would also take the challenge. That goal was also quickly hit, so the stakes were raised again. If they raised $5,000.00, Paul Swan, Tri-Ed's vice president of sales and marketing/Canada, and Mike Culbertson, VP of Tri-Ed's Technical Sales Group, would also endure the bucket. Tri-Ed employees, both in the corporate office and branch staff, hit the goal on August 15th and collectively have contributed a $5,000.00 check to the ALS Association.

Tri-Ed’s Senior Management Team Accepts the Challenge

(Image: Tri-Ed's Senior Management Team Accepts the Ice Bucket Challenge. From left to right: Pat Comunale, President & CEO, James Rothstein, Chief Marketing Officer, Paul Swan, Vice President of Sales and Marketing/Canada, and Mike Culbertson, VP Technical Sales Group.)

In a press release issued by the ALS Association earlier this month, Barbara Newhouse, president and CEO of the Association, commented on the incredible public response to this cause, stating, "We have never seen anything like this in the history of the disease. We couldn’t be more thrilled with the level of compassion, generosity and sense of humor that people are exhibiting as they take part in this impactful viral initiative."

With only about half of the general public knowledgeable about amyotrophic lateral sclerosis (ALS), the Ice Bucket Challenge is making a profound difference. Since July 29th, the association has welcomed more than 70,000 new donors to the cause. Tri-Ed Distribution is pleased to be among them and help support the association’s mission to find a cure for ALS while funding the highest quality of care for people living with the disease.

Featured

  • Just as Expected

    GSX produced a wonderful tradeshow earlier this week. Monday was surprisingly strong in the morning, and the afternoon wasn’t bad at all. That’s Monday’s results and asking attendees to travel on Sunday. Just a quick hint, no one wants to give up their weekend to travel and set up an exhibit booth. I’m just saying. Read Now

    • Industry Events
    • GSX
  • NOLA: The Crescent City

    Twenty years later we finds ourselves in New Orleans. Twenty years ago the aftermath of Hurricane Katrina forced exhibitors and attendees to look elsewhere for tradeshow floor space. Read Now

    • Industry Events
    • GSX
  • Nothing Artificial About this Intelligence

    I have been looking forward to this year’s GSX show in New Orleans, the Cresent City, or if you prefer The Big Easy. It seems like quite a while since we’ve been here. Twenty years ago, ASIS, as it was known then was literally washed out of the city by someone known as Katrina. It is a good thing to come back to NOLA. Read Now

  • From Monitors to Mission Control

    Security Operations Centers (SOC) were once defined by rows of static monitors, each displaying a single feed with operators quietly watching for issues. That model has become obsolete. Incidents evolve too quickly, data comes from multiple locations, and decisions must be made in seconds—not minutes. Read Now

  • New Gas Monkey Garage Venue Uses AI-Enhanced Video Technology

    Gas Monkey Garage, the automotive custom shop and entertainment brand founded by Richard Rawlings of Fast N’ Loud TV fame, has opened a vibrant new restaurant and bar in South Dakota, equipped with advanced, AI-enhanced video tech from IDIS Americas. Read Now

New Products

  • PE80 Series

    PE80 Series by SARGENT / ED4000/PED5000 Series by Corbin Russwin

    ASSA ABLOY, a global leader in access solutions, has announced the launch of two next generation exit devices from long-standing leaders in the premium exit device market: the PE80 Series by SARGENT and the PED4000/PED5000 Series by Corbin Russwin. These new exit devices boast industry-first features that are specifically designed to provide enhanced safety, security and convenience, setting new standards for exit solutions. The SARGENT PE80 and Corbin Russwin PED4000/PED5000 Series exit devices are engineered to meet the ever-evolving needs of modern buildings. Featuring the high strength, security and durability that ASSA ABLOY is known for, the new exit devices deliver several innovative, industry-first features in addition to elegant design finishes for every opening.

  • QCS7230 System-on-Chip (SoC)

    QCS7230 System-on-Chip (SoC)

    The latest Qualcomm® Vision Intelligence Platform offers next-generation smart camera IoT solutions to improve safety and security across enterprises, cities and spaces. The Vision Intelligence Platform was expanded in March 2022 with the introduction of the QCS7230 System-on-Chip (SoC), which delivers superior artificial intelligence (AI) inferencing at the edge.

  • Compact IP Video Intercom

    Viking’s X-205 Series of intercoms provide HD IP video and two-way voice communication - all wrapped up in an attractive compact chassis.