Building Intelligence Strengthens Executive Team to Spearhead Growth and Drive Market Leadership

  • Mar 17, 2025

Building Intelligence, a provider of solutions that securely streamline vendor, vehicle, and visitor access, announces a leadership transition to support its next phase of growth. The new leadership structure will help the company scale operations and refine its organizational strategy to pursue new growth opportunities.

Founder Jeffrey Friedman will assume the role of Chief Evangelist, focusing on business development, innovation, and strategic partnerships. Marc Rubner has been appointed CEO and will lead the company's strategic growth, driving market-defining innovation, financial performance, and expansion.

​​"We're grateful for Jeff's leadership and dedication to Building Intelligence. His vision has driven the company's growth and supported the development of vehicle, vendor, and visitor management solutions that ensure higher levels of security and drive efficiencies,” said Warren Haber, Chairman of the Board of Building Intelligence. “As we move into this next chapter, we're excited to welcome Marc to the business. With expertise in technology and strong leadership skills, he has a track record of creating long-term value. Under his direction, we'll continue innovating and strengthening our market position to meet the evolving needs of our clients and partners."

Under Rubner’s leadership, Building Intelligence will continue to deliver secure, scalable, and cutting-edge solutions that enhance safety and efficiency for clients worldwide. Friedman will amplify the company’s vision further, deepen engagement with clients and partners, and spearhead new opportunities that will drive industry advancements.

“This transition represents a strategic step forward and ensures that Building Intelligence continues to lead the industry while strengthening our foundation for long-term success,” Friedman said. “I am excited to focus on expanding our market reach, driving innovation, and supporting Marc as he leads the company into the future.”

With more than 30 years of leadership experience, Rubner has guided organizations through transformation across multiple industries. He previously served as Founder and CEO of GreenStation Consulting and as CEO of DonorDrive. Earlier, as Vice President, Product Management and Marketing, Community Engagement and Campus Enablement at Blackboard, he led go-to-market strategies for the organization, a leading provider of access control and identity management in the higher education segment.

"I'm honored to join Building Intelligence at such an exciting time,” Rubner said. “Businesses continue to face challenges with securing and optimizing their facilities, from the lobby to the loading dock, and there is a significant opportunity to solve these problems through technology. I'm eager to drive the company forward, unlock significant value, and collaborate with our customers and partners as we embark on building our next phase of acceleration."

Featured

  • Meeting Modern Demands

    Door hardware and access control continue to be at the forefront of innovation within the security industry, continuously evolving to meet the dynamic needs of commercial spaces. Read Now

  • Leveraging IoT and Open Platform VMS for a Connected Future

    The evolution of urban environments is being reshaped by the convergence of Internet of Things (IoT) technology and open platform VMS. As cities worldwide grapple with growing populations and increasing operational complexities, these integrated technologies are emerging as powerful tools for creating more livable, efficient, and secure urban spaces. Read Now

  • Securing the Future

    Two security experts sit down with Security Today’s editor in chief Ralph C. Jensen to discuss what they see emerging and changing over the next several years along with how security stakeholders can harness these innovations into opportunities. Read Now

  • Collaboration Made Easy Using a Work Management Platform

    Effective collaboration between security operators, teams and other departments is critical to the smooth functioning of organizations. Yet, as organizations grow in complexity, it becomes more difficult for teams to coordinate with each other. This is compounded by staffing shortages, turnover and ineffective collaboration tools. Read Now

  • Creating a Safer World

    Managing and supporting locks and door hardware within a facility is a big responsibility. A building’s security needs to change over time as occupancy and use demands evolve, which can make it even more challenging. Read Now

Most   Popular

New Products

  • EasyGate SPT and SPD

    EasyGate SPT SPD

    Security solutions do not have to be ordinary, let alone unattractive. Having renewed their best-selling speed gates, Cominfo has once again demonstrated their Art of Security philosophy in practice — and confirmed their position as an industry-leading manufacturers of premium speed gates and turnstiles.

  • Connect ONE’s powerful cloud-hosted management platform provides the means to tailor lockdowns and emergency mass notifications throughout a facility – while simultaneously alerting occupants to hazards or next steps, like evacuation.

    Connect ONE®

    Connect ONE’s powerful cloud-hosted management platform provides the means to tailor lockdowns and emergency mass notifications throughout a facility – while simultaneously alerting occupants to hazards or next steps, like evacuation.

  • HD2055 Modular Barricade

    Delta Scientific’s electric HD2055 modular shallow foundation barricade is tested to ASTM M50/P1 with negative penetration from the vehicle upon impact. With a shallow foundation of only 24 inches, the HD2055 can be installed without worrying about buried power lines and other below grade obstructions. The modular make-up of the barrier also allows you to cover wider roadways by adding additional modules to the system. The HD2055 boasts an Emergency Fast Operation of 1.5 seconds giving the guard ample time to deploy under a high threat situation.