Panasonic Announces Availability of New i PRO ULTRA 360 Panoramic Cameras

Panasonic System Communications Company of North America announced the immediate availability of its new i-PRO ULTRA 360 panoramic indoor (WV-SFN480) and outdoor IP66 rated weather and vandal-resistant (WV-SFV481) fixed dome 360-degree cameras offering ultra-high resolution, ultra sensitivity, ultra intelligence and ultra toughness.

The WV-SFN480 and WV-SFV481 are the first of a series of models based on Panasonic’s new, ground-breaking 12 megapixel sensor and 4K ULTRA HD engine. The cameras produce a 9MP (3K x 3K) Fisheye image at 15fps and a 4MP Fisheye image at 30fps to capture crisper edge-to-edge images that deliver virtually the same resolution and coverage area as four conventional 720p security cameras, thereby increasing system efficiency.

The new half-inch 12MP image sensor delivers high-sensitivity at less than 0.4 lux for sharp images in color and black-and-white. In the event the IR cut filter is removed to gain higher sensitivity under low light, the Super Chroma Compensation (SCC) feature preserves the full-color rendition. In addition, a first-of-its-kind Auto Back Focus (ABF) structure for an HD 360 degree camera was designed specifically for its single-focus lens, ensuring both models automatically achieve optimal focus in day or night environments.

The ULTRA 360 cameras are designed to be highly flexible, supporting various display modes such as Fish-eye, Single Panorama, Double Panorama, Single PTZ, Quad PTZ, and Quad Stream modes. The cameras support simultaneous streaming of both Fish-eye and de-warped images so that the system can allow the full image to be recorded while concurrent users can utilize additional streams with different display configurations. The cameras support multi-user virtual pan, tilt and zoom in Quad PTZ mode, allowing different views of the full image—at the same time—on live streams or while playing back recorded video, further increasing flexibility.

They are also equipped with advanced analytics capabilities providing business owners with valuable insights into the movements of their customers and employees. Available in March 2015 as an add-on to Panasonic’s WV-ASM200 Surveillance Software Suite, the cameras’ Heat Mapping capabilities can aggregate a history of movement in a scene and overlay a color heat map indicating both traffic patterns and dwell time in a single easy-to-understand view. Additional analytics include a 12-virtual-line, bi-directional “people counting” function to assist in quantifying the movement of people in a scene. These new analytics capabilities are ideal for generating insight into floor behavior in retail environments, ultimately helping to improve customer service and in-store marketing as well as enhance loss prevention efforts.

The ULTRA 360 cameras’ on-board processor has the ability to encode up to two H.264 streams simultaneously and offers two JPEG modes for maximum flexibility. In addition, the ULTRA 360 cameras feature edge-ready recording with a single SDXC memory card slot, offering flexible record modes including alarm-recording and backup-recording in the event of a network failure. 

The ULTRA 360 WV-SFV481 model features an ultra-tough, anti-shock vandal resistant IK10 rated chassis that also meets IP66 standards for dust and water resistance and is EN 50155 compliant for on-vehicle applications, making it well suited for installation in vehicles such as buses and trains.

The WV-SFV481 and WV-SFN480 are immediately available through authorized Panasonic resellers at an MSRP of $2,431 and $1,924 respectively. Features such as Heat Mapping and some other analytic functions will be available as a software upgrade in March 2015.

Featured

  • 2025 Security LeadHER Conference Program Announced

    ASIS International and the Security Industry Association (SIA) – the leading membership associations for the security industry – have announced details for the 2025 Security LeadHER conference, a special event dedicated to advancing, connecting and empowering women in the security profession. The third annual Security LeadHER conference will be held Monday, June 9 – Tuesday, June 10, 2025, at the Detroit Marriott Renaissance Center in Detroit, Michigan. This carefully crafted program represents a comprehensive professional development opportunity for women in security this year. To view the full lineup at this year’s event, please visit securityleadher.org. Read Now

    • Industry Events
  • Report: 82 Percent of Phishing Emails Used AI

    KnowBe4, the world-renowned cybersecurity platform that comprehensively addresses human risk management, today launched its Phishing Threat Trend Report, detailing key trends, new data, and threat intelligence insights surrounding phishing threats targeting organizations at the start of 2025. Read Now

  • NRF Supports Federal Bill to Thwart Retail Crime

    The National Retail Federation recently announced its support for the Combating Organized Retail Crime Act of 2025. The act was introduced by Chairman Chuck Grassley, R-Iowa, Senator Catherine Cortez Masto, D-Nev., and Representative Dave Joyce, R-Ohio. Read Now

  • ISC West 2025 Brings Almost 29,000 Industry Professionals to Las Vegas

    ISC West 2025, organized by RX and in collaboration with the Security Industry Association, concluded at the Venetian Expo in Las Vegas last week. The nation’s leading comprehensive and converged security event attracted nearly 29,000 industry professionals and left a lasting impression on the global security community. Over five action-packed days, ISC West welcomed more than 19,000 attendees and featured 750 exhibiting brands. Read Now

    • Industry Events
    • ISC West
  • Tradeshow Work Can Be Fun

    While at ISC West last week, I ran into numerous friends and associates all of which was a pleasant experience. The first question always seemed to be, “How many does this make for you?” Read Now

    • Industry Events
    • ISC West

New Products

  • Hanwha QNO-7012R

    Hanwha QNO-7012R

    The Q Series cameras are equipped with an Open Platform chipset for easy and seamless integration with third-party systems and solutions, and analog video output (CVBS) support for easy camera positioning during installation. A suite of on-board intelligent video analytics covers tampering, directional/virtual line detection, defocus detection, enter/exit, and motion detection.

  • Automatic Systems V07

    Automatic Systems V07

    Automatic Systems, an industry-leading manufacturer of pedestrian and vehicle secure entrance control access systems, is pleased to announce the release of its groundbreaking V07 software. The V07 software update is designed specifically to address cybersecurity concerns and will ensure the integrity and confidentiality of Automatic Systems applications. With the new V07 software, updates will be delivered by means of an encrypted file.

  • HD2055 Modular Barricade

    Delta Scientific’s electric HD2055 modular shallow foundation barricade is tested to ASTM M50/P1 with negative penetration from the vehicle upon impact. With a shallow foundation of only 24 inches, the HD2055 can be installed without worrying about buried power lines and other below grade obstructions. The modular make-up of the barrier also allows you to cover wider roadways by adding additional modules to the system. The HD2055 boasts an Emergency Fast Operation of 1.5 seconds giving the guard ample time to deploy under a high threat situation.