Mission 500 Charity Continues Far-Reaching Media Campaign

A new non-profit integrated marketing program will focus on security professionals.

Mission 500, a non-profit initiative focusing on the security industry and dedicated to serving the needs of children and communities in crisis, is continuing its integrated marketing campaign beginning in January 2013. Mission 500’s media partners have again joined in offering their support in the form of over US$125,000 in print and electronic media placements to support this important cause.

Media for the marketing program is being supported by Campus Safety Magazine, SDM, Security Dealer, Security Management, Security Magazine, Security Products, Security Sales & Integration, Security Systems News, Security Technology Executive, Ventas de Seguridad, Seguridad en America (two Spanish language Security publications), and their respective web pages and portals. Other publications may contact LRG Marketing Communications for further details.

The goal of the campaign is to inspire security professionals and/or their employers to sponsor at least one child through World Vision’s child sponsorship program. Only $360 per year (tax deductible) helps feed, clothe, educate and tend to the healthcare of a child in need. By ISC West 2013, the campaign aims to sign up at least 250 new children.

The fourth 5K Run / 2K Walk takes place at ISC West on April 11, 2013. The Security 5/2K is the first charity-driven event at an ISC Expo conceived to engage corporate sponsors as well as individuals within the industry. Runners can register for the race on-site at the Mission 500 booth at ISC West, or online at www.firstgiving.com/mission500. A nominal entry fee of $30.00 will go directly to the charity. In 2012 the event raised almost $95,000 - enough to sponsor 260 children for a full year − providing food, water, education, healthcare and most importantly, hope.

Additionally, participants in the 2013 Security 5K will be able to set up their own customized fundraising pages to lend their support to this effort as individuals, helping to sponsor more children.

Security professionals can also support this cause by downloading a song especially produced for this campaign: “One Child At A Time”, written and produced by Boca Raton-based musician Rick Krive.The song is available for download in a ballad version sung by Mr. Krive, or a dance version sung by artist Tomey Sellars.

Featured

  • Survey: 54% of Organizations Cite Technical Debt as Top Hurdle to Identity System Modernization

    Modernizing identity systems is proving difficult for organizations due to two key challenges: decades of accumulated Identity and Access Management (IAM) technical debt and the complexity of managing access across multiple identity providers (IDPs). These findings come from the new Strata Identity-commissioned report, State of Multi-Cloud Identity: Insights and Trends for 2025. The report, based on survey data from the Cloud Security Alliance (CSA), highlights trends and challenges in securing cloud environments. The CSA is the world’s leading organization dedicated to defining standards, certifications, and best practices to help ensure a secure cloud computing environment. Read Now

  • Study: Only 35 Percent of Companies Include Cybersecurity Teams When Implementing AI

    Only 35 percent of cybersecurity professionals or teams are involved in the development of policy governing the use of AI technology in their enterprise, and nearly half (45 percent) report no involvement in the development, onboarding, or implementation of AI solutions, according to the recently released 2024 State of Cybersecurity survey report from ISACA, a global professional association advancing trust in technology. Read Now

  • New Report Series Highlights E-Commerce Threats, Fraud Against Retailers

    Trustwave, a cybersecurity and managed security services provider, recently released a series of reports detailing the threats facing the retail sector, marking the second year of its ongoing research into these critical security issues. Read Now

  • Stay Secure in 2024: Updated Cybersecurity Tips for the Office and at Home

    Cyber criminals get more inventive every year. Cybersecurity threats continue to evolve and are a moving target for business owners in 2024. Companies large and small need to employ cybersecurity best practices throughout their organization. That includes security integrators, manufacturers, and end users. Read Now

Featured Cybersecurity

Webinars

New Products

  • FEP GameChanger

    FEP GameChanger

    Paige Datacom Solutions Introduces Important and Innovative Cabling Products GameChanger Cable, a proven and patented solution that significantly exceeds the reach of traditional category cable will now have a FEP/FEP construction. 3

  • HD2055 Modular Barricade

    Delta Scientific’s electric HD2055 modular shallow foundation barricade is tested to ASTM M50/P1 with negative penetration from the vehicle upon impact. With a shallow foundation of only 24 inches, the HD2055 can be installed without worrying about buried power lines and other below grade obstructions. The modular make-up of the barrier also allows you to cover wider roadways by adding additional modules to the system. The HD2055 boasts an Emergency Fast Operation of 1.5 seconds giving the guard ample time to deploy under a high threat situation. 3

  • Compact IP Video Intercom

    Viking’s X-205 Series of intercoms provide HD IP video and two-way voice communication - all wrapped up in an attractive compact chassis. 3