Bosch Launches In-Store Video Analytic Solution for Retailers

Bosch Security Systems introduces In-Store Analytics, a solution to provide retailers with valuable insights on store traffic for improving operations, customer engagement and sales. This cloud-based service uses position data generated by intelligent Bosch IP cameras to provide detailed information on how shoppers move throughout a store and interact with the displays.

As part of the solution, Bosch IP panoramic cameras are installed to provide high visibility of the retail floor. The cameras use on-board Intelligent Video Analytics to create position data of shoppers’ movements. This data is then sent direct to the Bosch Security cloud where it is further processed without video streams ever leaving the retailer’s premise. Unlike many systems that need on-site PCs to pre-process the video or that require the transmission of video streams, Bosch’s solution protects the privacy of individual shoppers and enables In-Store Analytics to deliver traffic data for stores with a high camera count. This solution easily scales to cover even the largest retail stores and large multi-store chains.

In the Bosch Security cloud, position data is mined into performance results that are shared with the retailer through a web interface and that can also be exported to the retailer’s data warehouse. The intuitive In-Store Analytics web interface is designed to deliver actionable insights without requiring the user to have knowledge on querying databases or other data mining expertise. Bosch currently provides a customized web interface for merchandising managers and will offer interfaces for operations and loss prevention managers in the future.

For merchandisers, In-Store Analytics delivers shopper traffic and behavior insights to enable more informed decisions. Sales of retail products often depend on their placement within the store and at what point shoppers see the items on their journey through the retail floor. In-Store Analytics provides merchandisers with store traffic visualization tools, such as a flow analysis, to enable retailers to determine if shoppers are moving through the store in the way that the merchandisers intended. The solution shows where shoppers walk, stop and dwell, and provides performance metrics such as engagement times and rates, based on the actual number and behavior of shoppers at a display. This helps merchandisers evaluate the performance of each display in the store, providing them the information they need to increase customer engagement with products, which can lead to increased sales and revenue.

“In-Store Analytics was developed based on input from retailers who stressed the value of actionable data,” said Chris Larcinese, Regional Marketing Manager, Bosch Security Systems. “Results from initial pilot projects have provided the retailers with the ability to track and measure key performance indicators and gain vital insights for enhancing customer engagement.”

Retailers will benefit from actionable insights from the solution, as the shopper data delivered by In-Store Analytics has a high accuracy rate. This is due to the superior reliability of the Intelligent Video Analytics that comes standard on Bosch FLEXIDOME IP panoramic 7000 MP cameras, as well as the advanced cloud-based processing algorithms that filter the shopper position data according to individual store environments.

Featured

  • Report: 47 Percent of Security Service Providers Are Not Yet Using AI or Automation Tools

    Trackforce, a provider of security workforce management platforms, today announced the launch of its 2025 Physical Security Operations Benchmark Report, an industry-first study that benchmarks both private security service providers and corporate security teams side by side. Based on a survey of over 300 security professionals across the globe, the report provides a comprehensive look at the state of physical security operations. Read Now

    • Guard Services
  • Identity Governance at the Crossroads of Complexity and Scale

    Modern enterprises are grappling with an increasing number of identities, both human and machine, across an ever-growing number of systems. They must also deal with increased operational demands, including faster onboarding, more scalable models, and tighter security enforcement. Navigating these ever-growing challenges with speed and accuracy requires a new approach to identity governance that is built for the future enterprise. Read Now

  • Eagle Eye Networks Launches AI Camera Gun Detection

    Eagle Eye Networks, a provider of cloud video surveillance, recently introduced Eagle Eye Gun Detection, a new layer of protection for schools and businesses that works with existing security cameras and infrastructure. Eagle Eye Networks is the first to build gun detection into its platform. Read Now

  • Report: AI is Supercharging Old-School Cybercriminal Tactics

    AI isn’t just transforming how we work. It’s reshaping how cybercriminals attack, with threat actors exploiting AI to mass produce malicious code loaders, steal browser credentials and accelerate cloud attacks, according to a new report from Elastic. Read Now

  • Pragmatism, Productivity, and the Push for Accountability in 2025-2026

    Every year, the security industry debates whether artificial intelligence is a disruption, an enabler, or a distraction. By 2025, that conversation matured, where AI became a working dimension in physical identity and access management (PIAM) programs. Observations from 2025 highlight this turning point in AI’s role in access control and define how security leaders are being distinguished based on how they apply it. Read Now

New Products

  • Camden CV-7600 High Security Card Readers

    Camden CV-7600 High Security Card Readers

    Camden Door Controls has relaunched its CV-7600 card readers in response to growing market demand for a more secure alternative to standard proximity credentials that can be easily cloned. CV-7600 readers support MIFARE DESFire EV1 & EV2 encryption technology credentials, making them virtually clone-proof and highly secure.

  • FEP GameChanger

    FEP GameChanger

    Paige Datacom Solutions Introduces Important and Innovative Cabling Products GameChanger Cable, a proven and patented solution that significantly exceeds the reach of traditional category cable will now have a FEP/FEP construction.

  • Camden CM-221 Series Switches

    Camden CM-221 Series Switches

    Camden Door Controls is pleased to announce that, in response to soaring customer demand, it has expanded its range of ValueWave™ no-touch switches to include a narrow (slimline) version with manual override. This override button is designed to provide additional assurance that the request to exit switch will open a door, even if the no-touch sensor fails to operate. This new slimline switch also features a heavy gauge stainless steel faceplate, a red/green illuminated light ring, and is IP65 rated, making it ideal for indoor or outdoor use as part of an automatic door or access control system. ValueWave™ no-touch switches are designed for easy installation and trouble-free service in high traffic applications. In addition to this narrow version, the CM-221 & CM-222 Series switches are available in a range of other models with single and double gang heavy-gauge stainless steel faceplates and include illuminated light rings.