Data Capture

Data Capture

Outdoor shopping plaza unifies security and marketing data into a unified video system

A large, outdoor shopping plaza located in a major city in Italy is home to a wide array of retailers, restaurants and kiosks designed to meet the varying needs of consumers across the region. The shopping center is located in close vicinity to a major highway, increasing its profile and popularity with locals and visitors.

With a large amount of people visiting the facility on a daily basis, there is a focus on ensuring a high level of safety. Shopping areas, in general, are faced with the challenging goal of maintaining a safe and comfortable environment. There is no one-sizefits- all approach to security, and therefore, individual centers must continually update and refine security plans and work closely with law enforcement partners to ensure a comprehensive approach to safety.

With this in mind, the leaders of this shopping plaza determined it was time to consider updating its security posture and specifically sought to evaluate how the deployment of intelligent technology could augment existing security and monitoring efforts, and the capabilities of on-site personnel.

Stakeholders began exploring new tools to gain additional insight to realize a more proactive approach to identifying suspicious activity. Leaders reached out to its trusted systems integrator to begin to explore the benefits of a new technology deployment. After in-depth discussions and evaluation, officials determined that an integrated software platform with video and business intelligence capabilities could enhance situational awareness, improve emergency preparedness and response, expedite investigations and help elevate the shopping experience. Additionally, stakeholders specifically sought out a scalable solution that would not only help ensure a safe and secure environment but could scale and grow as needs evolved over time.

The shopping center previously relied on an antiquated CCTV system, which consisted of approximately 45 analog cameras managed by a single DVR. This set-up did not allow the organization to share video and security data efficiently, or tap into the benefits of networked solutions. It also did not provide officials with high-quality video that could be used reliably for forensic purposes.

After a testing process in which the shopping center tested a bevy of video management solutions, it selected Arteco video event management software as the backbone of its new video surveillance initiative. Additionally, stakeholders decided to maximize its existing investment, transitioning analog cameras with encoders, and installing new high-resolution IP camera in high-risk areas.

One of the key features of the Arteco NEXT software platform is its ease-of-use, said plaza officials. Leveraging intuitive graphical maps, NEXT provides security operators with an easy-to-use software solution that consolidates third-party devices and notifications, easing management of live and recorded events for efficient resource deployment.

Beyond ease of use, the functionality offered by Arteco Next, particularly its built-in video analytics, delivers a level of protection that isn’t available with traditional video management systems. Operators can now access analytics to set up virtual trip wires within the frame of the cameras to automatically trigger video recording when motion is detected. The plaza also wanted to keep track of vehicles entering and exiting the property to not only improve security but to eventually be able to create a database and easily identify the license plates of any suspicious vehicles. Arteco LPR is used to help manage access to the eight vehicular gates, strategically placed at ingress and egress points of the shopping plaza’s perimeter.

“When we met with Arteco and our systems integration partner, it became clear that we required a system that would easily integrate the old and the new systems, and provide us with new layers of intelligence to be more proactive. This approach allows us to maximize existing investments while allowing us to transition to newer, more advanced technology over time,” the shopping center’s manager said.

Beyond the security and safety benefits, the shopping center has found new uses for its video surveillance system. Arteco NEXT is being used to generate in-depth reports that detail business data, such as peak shopping hours and traffic flows. The shopping center’s leaders commented that Arteco NEXT’s streamlined interface enables operators to tap into a wide array of potential uses and enables the facility to take advantage of the full capabilities of the system and realize new levels of security and business intelligence.

This article originally appeared in the May 2017 issue of Security Today.

Featured

  • Maximizing Your Security Budget This Year

    7 Ways You Can Secure a High-Traffic Commercial Security Gate  

    Your commercial security gate is one of your most powerful tools to keep thieves off your property. Without a security gate, your commercial perimeter security plan is all for nothing. Read Now

  • Busy South Africa Building Integrates Custom Access Control System

    Nicol Corner, based in Bedfordview, Johannesburg, South Africa, is home to a six-star fitness club, prime office space, and an award-winning rooftop restaurant. This is the first building in South Africa to have its glass façade fully incorporate fritted glazing, saving 35% on energy consumption. Nicol Corner (Pty) LTD has developed a landmark with sophisticated design and unique architecture by collaborating with industry-leading partners and specifying world-class equipment throughout the project. This includes installing a high-spec, bespoke security and access control system. Read Now

  • Only 13 Percent of Research Institutions Are Prepared for AI

    A new survey commissioned by SHI International and Dell Technologies underscores the transformative potential of artificial intelligence (AI) while exposing significant gaps in preparedness at many research institutions. Read Now

  • Survey: 70 Percent of Organizations Have Established Dedicated SaaS Security Teams

    Seventy percent of organizations have prioritized investment in SaaS security, establishing dedicated SaaS security teams, despite economic uncertainty and workforce reductions. This was a key finding in the fourth Annual SaaS Security Survey Report: 2025 CISO Plans and Priorities released today by the Cloud Security Alliance (CSA), the world’s leading organization dedicated to defining standards, certifications, and best practices to help ensure a secure cloud computing environment. Read Now

Featured Cybersecurity

Webinars

New Products

  • ResponderLink

    ResponderLink

    Shooter Detection Systems (SDS), an Alarm.com company and a global leader in gunshot detection solutions, has introduced ResponderLink, a groundbreaking new 911 notification service for gunshot events. ResponderLink completes the circle from detection to 911 notification to first responder awareness, giving law enforcement enhanced situational intelligence they urgently need to save lives. Integrating SDS’s proven gunshot detection system with Noonlight’s SendPolice platform, ResponderLink is the first solution to automatically deliver real-time gunshot detection data to 911 call centers and first responders. When shots are detected, the 911 dispatching center, also known as the Public Safety Answering Point or PSAP, is contacted based on the gunfire location, enabling faster initiation of life-saving emergency protocols. 3

  • Camden CM-221 Series Switches

    Camden CM-221 Series Switches

    Camden Door Controls is pleased to announce that, in response to soaring customer demand, it has expanded its range of ValueWave™ no-touch switches to include a narrow (slimline) version with manual override. This override button is designed to provide additional assurance that the request to exit switch will open a door, even if the no-touch sensor fails to operate. This new slimline switch also features a heavy gauge stainless steel faceplate, a red/green illuminated light ring, and is IP65 rated, making it ideal for indoor or outdoor use as part of an automatic door or access control system. ValueWave™ no-touch switches are designed for easy installation and trouble-free service in high traffic applications. In addition to this narrow version, the CM-221 & CM-222 Series switches are available in a range of other models with single and double gang heavy-gauge stainless steel faceplates and include illuminated light rings. 3

  • PE80 Series

    PE80 Series by SARGENT / ED4000/PED5000 Series by Corbin Russwin

    ASSA ABLOY, a global leader in access solutions, has announced the launch of two next generation exit devices from long-standing leaders in the premium exit device market: the PE80 Series by SARGENT and the PED4000/PED5000 Series by Corbin Russwin. These new exit devices boast industry-first features that are specifically designed to provide enhanced safety, security and convenience, setting new standards for exit solutions. The SARGENT PE80 and Corbin Russwin PED4000/PED5000 Series exit devices are engineered to meet the ever-evolving needs of modern buildings. Featuring the high strength, security and durability that ASSA ABLOY is known for, the new exit devices deliver several innovative, industry-first features in addition to elegant design finishes for every opening. 3