Infusion Direct Marketing Launches New Media Business - Fusion Media Marketing

Leading NY public relations and marketing firm opens new business to better serveits clients in the security industry and offers media planning and placement services.

Infusion Direct Marketing announced that it will be kicking off the new year with the launch of its new business Fusion Media Marketing, Inc. which will be focused on buying media for clients. Over the past ten years, Infusion Direct has made a huge impact on the security industry by servicing a wide variety of clients ranging from high profile security manufacturers to system integrators.  Infusion Direct opened the door to creating quality content for clients which includes press releases, byline articles, case studies, and white papers.  In addition, the company offers media planning & outreach, and delivers the best possible media rates and programs to its clients.   

As of January 1st, Infusion Direct will continue to handle public relations services; while all media buying functions will be handled under the new business unit - Fusion Media Marketing. “We were looking to separate our services under two different umbrellas to keep things streamlined for our clients. In the new year, Fusion Media will be focused on media buying and getting the best possible rates for our clients. We look forward to offering additional marketing services in the future and continue to use our industry expertise to grow both on a regional and national level,” states Monique Merhige, Infusion Direct & Fusion Media’s President.

“We are proud to represent Infusion Direct and now Fusion Media in the security industry and confident that this new business venture will bring additional value to its clients,” states Adam Messina, President at ThinkReps LLC.  Both companies are infused with a smarter approach to marketing and offers unparalleled industry expertise that has helped clients transform their public relations efforts into actionable, measurable results.

Featured

  • Improve Incident Response With Intelligent Cloud Video Surveillance

    Video surveillance is a vital part of business security, helping institutions protect against everyday threats for increased employee, customer, and student safety. However, many outdated surveillance solutions lack the ability to offer immediate insights into critical incidents. This slows down investigations and limits how effectively teams can respond to situations, creating greater risks for the organization. Read Now

  • Security Today Announces 2025 CyberSecured Award Winners

    Security Today is pleased to announce the 2025 CyberSecured Awards winners. Sixteen companies are being recognized this year for their network products and other cybersecurity initiatives that secure our world today. Read Now

  • Empowering and Securing a Mobile Workforce

    What happens when technology lets you work anywhere – but exposes you to security threats everywhere? This is the reality of modern work. No longer tethered to desks, work happens everywhere – in the office, from home, on the road, and in countless locations in between. Read Now

  • TSA Introduces New $45 Fee Option for Travelers Without REAL ID Starting February 1

    The Transportation Security Administration (TSA) announced today that it will refer all passengers who do not present an acceptable form of ID and still want to fly an option to pay a $45 fee to use a modernized alternative identity verification system, TSA Confirm.ID, to establish identity at security checkpoints beginning on February 1, 2026. Read Now

  • The Evolution of IP Camera Intelligence

    As the 30th anniversary of the IP camera approaches in 2026, it is worth reflecting on how far we have come. The first network camera, launched in 1996, delivered one frame every 17 seconds—not impressive by today’s standards, but groundbreaking at the time. It did something that no analog system could: transmit video over a standard IP network. Read Now

New Products

  • 4K Video Decoder

    3xLOGIC’s VH-DECODER-4K is perfect for use in organizations of all sizes in diverse vertical sectors such as retail, leisure and hospitality, education and commercial premises.

  • ResponderLink

    ResponderLink

    Shooter Detection Systems (SDS), an Alarm.com company and a global leader in gunshot detection solutions, has introduced ResponderLink, a groundbreaking new 911 notification service for gunshot events. ResponderLink completes the circle from detection to 911 notification to first responder awareness, giving law enforcement enhanced situational intelligence they urgently need to save lives. Integrating SDS’s proven gunshot detection system with Noonlight’s SendPolice platform, ResponderLink is the first solution to automatically deliver real-time gunshot detection data to 911 call centers and first responders. When shots are detected, the 911 dispatching center, also known as the Public Safety Answering Point or PSAP, is contacted based on the gunfire location, enabling faster initiation of life-saving emergency protocols.

  • A8V MIND

    A8V MIND

    Hexagon’s Geosystems presents a portable version of its Accur8vision detection system. A rugged all-in-one solution, the A8V MIND (Mobile Intrusion Detection) is designed to provide flexible protection of critical outdoor infrastructure and objects. Hexagon’s Accur8vision is a volumetric detection system that employs LiDAR technology to safeguard entire areas. Whenever it detects movement in a specified zone, it automatically differentiates a threat from a nonthreat, and immediately notifies security staff if necessary. Person detection is carried out within a radius of 80 meters from this device. Connected remotely via a portable computer device, it enables remote surveillance and does not depend on security staff patrolling the area.