Study: 76 Percent of Smart Smoke Detector Owners or Purchase Intenders Would Pay $5 per Month for a Professional Monitoring Service

Study: 76 Percent of Smart Smoke Detector Owners or Purchase Intenders Would Pay $5 per Month for a Professional Monitoring Service

Parks Associates recently released the new whitepaper “The Value of Professional Monitoring,”developed in cooperation with Rapid Response Monitoring, which finds the industry for professional monitoring grew by 5% from 2018 to 2019, a significant increase on a rate that had previously stayed flat. The first half of 2020 has held those gains, despite the COVID-19 pandemic and economic uncertainty, indicating a widening consumer base for monitoring services and related smart home devices.

“As more aspects of daily life get connected, professional monitoring services will see new opportunities emerge beyond security to deliver a variety of new benefits to today’s connected consumers,” said Brad Russell, Research Director, Connected Home, Parks Associates. “As adoption of smart products such as lights, locks, detectors, and thermostats increases, they will create more use cases for monitoring services. For example, 57% percent of consumers planning to purchase a smart smoke detector in the next year would pay $10 per month for a monitoring service for critical events such as fire and smoke and carbon monoxide detection. The safety, security, and peace-of-mind benefits that come with these services are powerful drivers among US households.”

“Professional monitoring has existed for decades, and we believe it is here to stay,” said Spencer Moore, Vice President of Sales & Marketing, Rapid Response Monitoring. “It’s already in more places than you probably realize, and it continues to grow. As technology companies we need to accept this reality to be successful in the future.”

The whitepaper highlights the concerns companies and consumers have—beyond the protection of their assets—that can benefit from professional monitoring services, including energy consumption, risks from flood and fire, health of aging relatives, and safety of package deliveries.

The emergence of connected health products and monitoring services also gives a new opportunity to serve consumers at home. Security providers can diversify their customer base by providing security-related packages with connected health and independent living solutions designed for protecting loved ones.

“Among the 7% of US broadband households that report using personal safety or panic button technology, their top five main service features include professional monitoring,” Russell said. “The integration of connected health solutions with monitoring services creates an opportunity for a source of recurring revenue.”

The whitepaper is available here.

Featured

  • NOLA: The Crescent City

    Twenty years later we finds ourselves in New Orleans. Twenty years ago the aftermath of Hurricane Katrina forced exhibitors and attendees to look elsewhere for tradeshow floor space. Read Now

    • Industry Events
    • GSX
  • Nothing Artificial About this Intelligence

    I have been looking forward to this year’s GSX show in New Orleans, the Cresent City, or if you prefer The Big Easy. It seems like quite a while since we’ve been here. Twenty years ago, ASIS, as it was known then was literally washed out of the city by someone known as Katrina. It is a good thing to come back to NOLA. Read Now

  • From Monitors to Mission Control

    Security Operations Centers (SOC) were once defined by rows of static monitors, each displaying a single feed with operators quietly watching for issues. That model has become obsolete. Incidents evolve too quickly, data comes from multiple locations, and decisions must be made in seconds—not minutes. Read Now

  • New Gas Monkey Garage Venue Uses AI-Enhanced Video Technology

    Gas Monkey Garage, the automotive custom shop and entertainment brand founded by Richard Rawlings of Fast N’ Loud TV fame, has opened a vibrant new restaurant and bar in South Dakota, equipped with advanced, AI-enhanced video tech from IDIS Americas. Read Now

  • Data Driven, Proactive Response

    As cities face rising demands for smarter policing and faster emergency response, Real Time Crime Centers (RTCCs) are emerging as essential hubs for data-driven public safety. In this interview, two experts with deep field experience — Ross Bourgeois of New Orleans and Dean Cunningham of Axis Communications — draw on decades of operational, leadership and technology expertise to share how RTCCs are transforming public safety through innovation, interagency collaboration and a relentless focus on community impact. Read Now

New Products

  • ResponderLink

    ResponderLink

    Shooter Detection Systems (SDS), an Alarm.com company and a global leader in gunshot detection solutions, has introduced ResponderLink, a groundbreaking new 911 notification service for gunshot events. ResponderLink completes the circle from detection to 911 notification to first responder awareness, giving law enforcement enhanced situational intelligence they urgently need to save lives. Integrating SDS’s proven gunshot detection system with Noonlight’s SendPolice platform, ResponderLink is the first solution to automatically deliver real-time gunshot detection data to 911 call centers and first responders. When shots are detected, the 911 dispatching center, also known as the Public Safety Answering Point or PSAP, is contacted based on the gunfire location, enabling faster initiation of life-saving emergency protocols.

  • EasyGate SPT and SPD

    EasyGate SPT SPD

    Security solutions do not have to be ordinary, let alone unattractive. Having renewed their best-selling speed gates, Cominfo has once again demonstrated their Art of Security philosophy in practice — and confirmed their position as an industry-leading manufacturers of premium speed gates and turnstiles.

  • HD2055 Modular Barricade

    Delta Scientific’s electric HD2055 modular shallow foundation barricade is tested to ASTM M50/P1 with negative penetration from the vehicle upon impact. With a shallow foundation of only 24 inches, the HD2055 can be installed without worrying about buried power lines and other below grade obstructions. The modular make-up of the barrier also allows you to cover wider roadways by adding additional modules to the system. The HD2055 boasts an Emergency Fast Operation of 1.5 seconds giving the guard ample time to deploy under a high threat situation.