Gallagher appoints Melissa Vidakovic as new Marketing Director 

Award-winning global security leader, Gallagher, is excited to announce that Melissa Vidakovic has been named marketing director for the Americas. Melissa joins Gallagher with nearly 20 years of marketing experience in technology and software for companies across North America.

Prior to Gallagher, Vidakovic served as director of marketing for brands ranging from Enterprise Solutions and TransitTech to start-ups in Mobile Ticketing and Logistics FinTech, demonstrating the depth of expertise she brings to the role. Vidakovic’s experience covers both B2B and B2C marketing with a special emphasis on brand and product growth, strategy, and “the intersection between technology and the human experience,” she said.

“I’m excited to join the Gallagher team as the new marketing director,” she said. “I’ve spent the last 18 years helping technology and software organizations bring their stories to life and deliver their solutions to market. While I’m new to the security industry, I have extensive marketing experience across a variety of industries and tech solutions and I’m eager to dive in and help Gallagher be known as the leader in security solutions.”

Executive Vice President for the Americas, Scott Elliott, is equally excited to welcome Vidakovic to the Gallagher team. “We’re thrilled to have Melissa on board,” he said. “In just a short time, she’s already brought a bold, enthusiastic energy to the team and I’m looking forward to counting her successes as she develops in her new role.”

In addition to her marketing experience, Vidakovic is a certified yoga instructor and when not developing marketing strategies or teaching yoga, she enjoys the outdoors with her family.

Vidakovic is based in Gallagher’s Canton, GA, office and will be responsible for marketing direction throughout North, Central, and South America. She will be joining the Gallagher team at ISC West from March 29-31 and hopes everyone will stop by booth 18109 to say hello and learn more about the Gallagher brand.

Featured

  • The Next Generation

    Video security technology has reached an inflection point. With advancements in cloud infrastructure and internet bandwidth, hybrid cloud solutions can now deliver new capabilities and business opportunities for security professionals and their customers. Read Now

  • Help Your Customer Protect Themselves

    In the world of IT, insider threats are on a steep upward trajectory. The cost of these threats - including negligent and malicious employees that may steal authorized users’ credentials, rose from $8.3 million in 2018 to $16.2 million in 2023. Insider threats towards physical infrastructures often bleed into the realm of cybersecurity; for instance, consider an unauthorized user breaching a physical data center and plugging in a laptop to download and steal sensitive digital information. Read Now

  • Enhanced Situation Awareness

    Did someone break into the building? Maybe it is just an employee pulling an all-nighter. Or is it an actual perpetrator? Audio analytics, available in many AI-enabled cameras, can add context to what operators see on the screen, helping them validate assumptions. If a glass-break detection alert is received moments before seeing a person on camera, the added situational awareness makes the event more actionable. Read Now

  • Transformative Advances

    Over the past decade, machine learning has enabled transformative advances in physical security technology. We have seen some amazing progress in using machine learning algorithms to train computers to assess and improve computational processes. Although such tools are helpful for security and operations, machines are still far from being capable of thinking or acting like humans. They do, however, offer unique opportunities for teams to enhance security and productivity. Read Now

Featured Cybersecurity

New Products

  • Unified VMS

    AxxonSoft introduces version 2.0 of the Axxon One VMS. The new release features integrations with various physical security systems, making Axxon One a unified VMS. Other enhancements include new AI video analytics and intelligent search functions, hardened cybersecurity, usability and performance improvements, and expanded cloud capabilities 3

  • Camden CV-7600 High Security Card Readers

    Camden CV-7600 High Security Card Readers

    Camden Door Controls has relaunched its CV-7600 card readers in response to growing market demand for a more secure alternative to standard proximity credentials that can be easily cloned. CV-7600 readers support MIFARE DESFire EV1 & EV2 encryption technology credentials, making them virtually clone-proof and highly secure. 3

  • Camden CM-221 Series Switches

    Camden CM-221 Series Switches

    Camden Door Controls is pleased to announce that, in response to soaring customer demand, it has expanded its range of ValueWave™ no-touch switches to include a narrow (slimline) version with manual override. This override button is designed to provide additional assurance that the request to exit switch will open a door, even if the no-touch sensor fails to operate. This new slimline switch also features a heavy gauge stainless steel faceplate, a red/green illuminated light ring, and is IP65 rated, making it ideal for indoor or outdoor use as part of an automatic door or access control system. ValueWave™ no-touch switches are designed for easy installation and trouble-free service in high traffic applications. In addition to this narrow version, the CM-221 & CM-222 Series switches are available in a range of other models with single and double gang heavy-gauge stainless steel faceplates and include illuminated light rings. 3