Oberholtzer Promoted to Vice President, Sales and Operations at CSV Marketing

CSV Marketing, a manufacturers’ representative agency offering a diverse array of high-quality, industrial and safety products, is announcing the promotion of Beck Oberholtzer as vice president, sales & operations.  

Oberholtzer joined CSV Marketing in 2018 as regional & marketing manager.  

In his new role, Oberholtzer’s responsibilities will expand to oversee daily sales operations. In this position he will work with the CSV sales team to develop and execute sales and marketing strategies to drive sustained manufacturer revenue growth that exceeds expectations. He will work closely with principals to align the agency with its goals, as well as work with owners and leadership of distributor partners to ensure CSV Marketing product offerings support their needs and the needs of the market. Oberholtzer will also represent CSV Marketing in professional organizations.  

“In the past six years with CSV, I’ve had the pleasure of building relationships with our principals, distributor partners and key end users in our markets,” said Oberholtzer. “I’m honored to receive this promotion and continue to help lead CSV Marketing in a direction that will provide maximum value to both our principals and distributors. I’d be remiss if I didn’t emphasize that CSV’s true value comes from our phenomenal team of professional representatives who spend each and every day in the field promoting our manufacturers and supporting our distributor partners.”  

Oberholtzer will report to Bill Via, the founder and president of CSV Marketing. Via founded CSV in 1991 and has been at the helm through its tremendous growth. Via will continue his role in leading the agency and executing his strategic vision for the future.  

“Congratulations to Beck for this well-deserved promotion,” said Bill Via, president of CSV Marketing. “Beck has proven to have a new way of looking at our business and adjusting to the changes and challenges that our industry has presented as business decisionmakers have skewed younger. The relationships that he’s forged over these past six years will be building blocks for the future of this agency.”  

Prior to joining CSV Marketing, Oberholtzer worked in the enterprise software sector, where he ran the North and South American mid-market sales teams at Flexera Software, a multi-billion-dollar organization.  

Oberholtzer earned his bachelor’s degree in finance from Miami University, Oxford, Ohio. He resides in Vermilion, Ohio, with his wife, Jordan and new daughter, Sloan Sophia. In his spare time, he enjoys golfing, boating, tennis, skiing, and spending time with family.

Featured

  • Pragmatism, Productivity, and the Push for Accountability in 2025-2026

    Every year, the security industry debates whether artificial intelligence is a disruption, an enabler, or a distraction. By 2025, that conversation matured, where AI became a working dimension in physical identity and access management (PIAM) programs. Observations from 2025 highlight this turning point in AI’s role in access control and define how security leaders are being distinguished based on how they apply it. Read Now

  • Report: Cyber Attackers Continue to Turn to AI-Based Tools to Avoid Detection

    Comcast Business recently released its 2025 Cybersecurity Threat Report, a comprehensive analysis of 34.6 billion cybersecurity events detected between June 1,2024 and May 31, 2025. Now in its third year, the report offers business leaders a unique perspective into the evolving threat landscape and provides actionable insights to help organizations strengthen their defenses and align cybersecurity with business risk. Read Now

  • Axis Communications Creates AI-powered Video Surveillance Orchestra

    What if cameras could not only see the world, but interpret it—and respond like orchestra musicians reading sheet music: instantly, precisely, and in perfect harmony? That’s what global network technology leader Axis Communications set to find out. Read Now

  • Just as Expected

    GSX produced a wonderful tradeshow earlier this week. Monday was surprisingly strong in the morning, and the afternoon wasn’t bad at all. That’s Monday’s results and asking attendees to travel on Sunday. Just a quick hint, no one wants to give up their weekend to travel and set up an exhibit booth. I’m just saying. Read Now

    • Industry Events
    • GSX
  • NOLA: The Crescent City

    Twenty years later we finds ourselves in New Orleans. Twenty years ago the aftermath of Hurricane Katrina forced exhibitors and attendees to look elsewhere for tradeshow floor space. Read Now

    • Industry Events
    • GSX

New Products

  • Unified VMS

    AxxonSoft introduces version 2.0 of the Axxon One VMS. The new release features integrations with various physical security systems, making Axxon One a unified VMS. Other enhancements include new AI video analytics and intelligent search functions, hardened cybersecurity, usability and performance improvements, and expanded cloud capabilities

  • ResponderLink

    ResponderLink

    Shooter Detection Systems (SDS), an Alarm.com company and a global leader in gunshot detection solutions, has introduced ResponderLink, a groundbreaking new 911 notification service for gunshot events. ResponderLink completes the circle from detection to 911 notification to first responder awareness, giving law enforcement enhanced situational intelligence they urgently need to save lives. Integrating SDS’s proven gunshot detection system with Noonlight’s SendPolice platform, ResponderLink is the first solution to automatically deliver real-time gunshot detection data to 911 call centers and first responders. When shots are detected, the 911 dispatching center, also known as the Public Safety Answering Point or PSAP, is contacted based on the gunfire location, enabling faster initiation of life-saving emergency protocols.

  • Mobile Safe Shield

    Mobile Safe Shield

    SafeWood Designs, Inc., a manufacturer of patented bullet resistant products, is excited to announce the launch of the Mobile Safe Shield. The Mobile Safe Shield is a moveable bullet resistant shield that provides protection in the event of an assailant and supplies cover in the event of an active shooter. With a heavy-duty steel frame, quality castor wheels, and bullet resistant core, the Mobile Safe Shield is a perfect addition to any guard station, security desks, courthouses, police stations, schools, office spaces and more. The Mobile Safe Shield is incredibly customizable. Bullet resistant materials are available in UL 752 Levels 1 through 8 and include glass, white board, tack board, veneer, and plastic laminate. Flexibility in bullet resistant materials allows for the Mobile Safe Shield to blend more with current interior décor for a seamless design aesthetic. Optional custom paint colors are also available for the steel frame.