Datacard Group Announces Launch Of Retransfer Card Printers

Datacard Group recently announced the launch of the Datacard SR200 and SR300 retransfer card printers at ISC West. Designed for full-color, over-the-edge printing in single- or dual-sided applications, these affordable printers can also be configured with an optional laminator.

“These new printers enable brand conscious issuers to maximize image quality and protect their budget,” said Connell Smith, vice president of hardware marketing for Datacard Group. “Retransfer printing ensures superior card results, while the printers’ simple, compact design makes this technology affordable for a wide range of applications.”

Both printers process cards in landscape orientation to minimize unwanted dye transfer. They also reproduce a wider color gamut than competitive offerings, which improves image gradation, tonal reproduction and image contrast.

The SR200 printer is ideal for single-sided applications. The SR300 printer offers dual-sided printing and also encodes smart card chips and magnetic stripes. The optional laminator can apply Datacard topcoats or Datacard DuraGard laminates to help extend card life and strengthen card security. Both printers protect cards and ribbons with electronic locks, and a security erase feature blocks out black text on used ribbons to obscure cardholder data.

Because they print on retransfer material before applying images to cards, the SR200 and SR300 printers print on a wider variety of card materials, including PVC, ABS, PET, PET-G and polycarbonate.

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