Red Lambda Names Barker VP of Global Marketing

  • Oct 28, 2010

Red Lambda, Inc., a provider of massively scalable and identity-aware network security software, has appointed Jeff Barker to the position of vice president of Global Marketing. Barker will oversee the company's global marketing team with responsibility for go-to-market strategy, product marketing, market development, marketing communications, and press/analyst relations. He will report to Todd Krautkremer, chief operating officer.

"I'm pleased to have Jeff join the Red Lambda executive team and lead the marketing organization," said Krautkremer. "His track record of developing new markets, building compelling solutions, and energizing channels and revenue growth within IT security and network infrastructure markets is vital to accelerating Red Lambda's growth."

Barker has more than 20 years of leadership experience in public and private companies in the security, traffic management, WAN optimization, and network management markets. He was previously vice president, Solutions and Technical Marketing for Blue Coat Systems, Inc., in Sunnyvale, Calif. At that company, he created and ran a worldwide solutions marketing organization.

Prior to that, Barker was a vice president at Packeteer (now Blue Coat Systems) where he led the product management, marketing and system engineering organizations. During his tenure as head of product management, he was instrumental in developing the company's go-to-market strategy and product direction, and growing annual revenues from $7 million to $113 million. While leading the worldwide systems engineering organization, he led the successful technical sales execution in support of the company's marketing and selling strategies.

Prior to Packeteer, Barker served in various marketing and technical roles with Seagate Software, NetLabs, and Cadence Design Systems.

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