Tri-Ed’s Senior Management Team Accepts the Challenge

Tri-Ed’s Senior Management Team Accepts the Challenge

The Ice Bucket Challenge has escalated into a social media sensation that's literally soaking the nation. The challenge was created to raise awareness and donations to help in the fight of amyotrophic lateral sclerosis (ALS), also known as Lou Gehrig’s Disease.

Millions of dollars have already been raised since the end of July by people willing to have buckets of ice water doused over their heads and challenging others to do the same to raise money in support of this most worthy cause.

In its spirit of charitable giving and all around good sportsmanship, Tri-Ed's senior management team challenged all 600 of its employees to join in the effort on August 14th. The terms? If they raised $2,500.00 by the end of the day, Tri-Ed President and CEO Pat Comunale would take the challenge the next day. Tri-Ed hit the goal in only two hours, prompting Tri-Ed's Chief Marketing Officer James Rothstein to up the ante. If they hit $3,500.00 he would also take the challenge. That goal was also quickly hit, so the stakes were raised again. If they raised $5,000.00, Paul Swan, Tri-Ed's vice president of sales and marketing/Canada, and Mike Culbertson, VP of Tri-Ed's Technical Sales Group, would also endure the bucket. Tri-Ed employees, both in the corporate office and branch staff, hit the goal on August 15th and collectively have contributed a $5,000.00 check to the ALS Association.

Tri-Ed’s Senior Management Team Accepts the Challenge

(Image: Tri-Ed's Senior Management Team Accepts the Ice Bucket Challenge. From left to right: Pat Comunale, President & CEO, James Rothstein, Chief Marketing Officer, Paul Swan, Vice President of Sales and Marketing/Canada, and Mike Culbertson, VP Technical Sales Group.)

In a press release issued by the ALS Association earlier this month, Barbara Newhouse, president and CEO of the Association, commented on the incredible public response to this cause, stating, "We have never seen anything like this in the history of the disease. We couldn’t be more thrilled with the level of compassion, generosity and sense of humor that people are exhibiting as they take part in this impactful viral initiative."

With only about half of the general public knowledgeable about amyotrophic lateral sclerosis (ALS), the Ice Bucket Challenge is making a profound difference. Since July 29th, the association has welcomed more than 70,000 new donors to the cause. Tri-Ed Distribution is pleased to be among them and help support the association’s mission to find a cure for ALS while funding the highest quality of care for people living with the disease.

Featured

  • ISC West Is Two Months Away

    ISC West Is Two Months Away

    The annual “vacation” to Las Vegas is less than two months away. I anticipate it will be an amazing show, and furthermore, I expect the show hall to be teeming with interested security professionals. Read Now

    • Industry Events
  • Security Today Launches 2023 Government Security Awards

    Security Today Launches 2023 Government Security Awards

    Security Today is proud to announce the launch of the 2023 Government Security Awards. The Govies honor outstanding government security products in a variety of categories. For this year’s awards program, participants can choose from 38 different categories to enter their product(s) into. Read Now

  • Back to the Basics

    Back to the Basics

    Security is a continuous evolution of practices and procedures. The developments in technology and advancements in threats make security difficult at times. Although security from one location may look different from another location, there is a common goal applied to security measures. The common goal is protection. Read Now

  • The Top Three Security Trends in 2023

    The Top Three Security Trends in 2023

    As security technology has become more widely used, the interest in new capabilities and increased security measures has increased. As we head into 2023, these three trends will shape the security landscape. Read Now

Featured Cybersecurity

New Products

  • Pivot3 Surety

    Pivot3 Surety

    Pivot3 has announced Surety, a new intelligent software framework to simplify the management and monitoring of physical security environments. 3

  • ALTO Neoxx Electronic Padlock

    ALTO Neoxx Electronic Padlock

    Built to withstand all access control needs, the tough new SALTO Neoxx electronic padlock takes security beyond your expectations. 3

  • SAFR® from RealNetworks

    SAFR® from RealNetworks

    A unique feature in SAFR version 3.4 is its ability to automate alerts to security personnel when a spoofing attempt or a fraudulent attempt to gain access is detected. 3