3 Tips for a Productive GSX

It is easy to get lost in the midst of a large trade show, here are three tips to ensure you are getting the most from your trip.

Heading to a trade show these days is no easy feat. The size of security industry events are growing at a rapid pace based on continued interest in securing facilities, educational buildings, hospitals, venues and more. There are also new verticals of security that are quickly growing such as artificial intelligence, cybersecurity and analytics.

In order to get the most out of your trade show experience, you have to have a game plan. It is easy to lose track of time and miss that important session or forget where that important booth was located. Here are three tips to getting the most out of GSX.

Come Prepared

It is always easy to have a great and productive time when you are prepared for anything. For GSX 2018 there are a few things you will need, such as weather appropriate clothing, comfortable shoes, plenty of water, businesses cards (lots of them!), an external battery for your phone and a list of booths and sessions you wish to hit up.

The weather in Las Vegas, according to weather.com shows that we are all in for a hot GSX. With temperatures ranging from 97 degrees to 99 degrees. For those of you who aren't from Dallas, Texas where Security Today is headquartered, 99 degrees — in the dessert — is hot! Be sure to wear layers of clothing that you can remove and drink plenty of water.

Business cards are your best friend at tradeshows such as these. They are the best way to remain connected to those you meet at the show. Write down on the back of someone's card what you might have talked about or a key word to help you remember your conversation when you finally get back to the office.

And last but not least, carry with you your perfect itinerary. List all the sessions and booths you would like to see and try to get to as many of them as possible. When you have a game plan, and stick with it, you tend to be a lot more productive than the wanderer.

Venture Outside Your Comfort Zone

In order to have a productive trade show, sometimes you need to do things you wouldn't normally do. Expand your plans to include a few sessions that aren't in your wheelhouse, stop by booths that you have never heard of, and venture into conversations you wouldn't normally take part in.

By doing this you will find yourself learning things and adhering them to the way you do business now. There are solutions and ideals that you have never thought of introducing to your team, after GSX there might be a thing or two you learn that will jump start your brain.

Stay in the Know

One of the best ways to get the most out of any trade show is to stay connected to what is going on around you. Security Today has created a way to ensure that each attendee can get the most our of GSX by visiting the Live From GSX social zone. This social zone collects all the news, updates and live view from the exhibit hall, guaranteeing that even if you are stuck in a room with no windows for a meeting, you can still see what is going on at booth 1456.

To stay connected to the show and Security Today's coverage of updates and news, go to securitytoday.com/live.

About the Author

Sydny Shepard is the Executive Editor of Campus Security & Life Safety.

Featured

  • Enforcing Zero Trust in a Hybrid Work Environment

    Enforcing Zero Trust in a Hybrid Work Environment

    The effects of the pandemic have rippled across the business world like a meteor hitting a pond, creating a new plethora of challenges that incorporated into MBA curriculum for years to come. Read Now

  • First Responders Give NIST Their Communications Tech Wish Lists

    First Responders Give NIST Their Communications Tech Wish Lists

    Our first responders have spoken. An extensive research project conducted by experts at the National Institute of Standards and Technology (NIST) reveals what our country’s police, fire, emergency medical and 911 dispatch responders think about the communications technology they use on a regular basis and how they would like developers to improve it in the future. Read Now

  • Study Finds U.S. Enterprises Hit by Short-staffed Security Operations Centers

    Study Finds U.S. Enterprises Hit by Short-staffed Security Operations Centers

    ManageEngine, the enterprise IT management division of Zoho Corporation, recently announced results from its new study, Cloud Security Outlook 2023. The study found that enterprises have a limited number of analysts running their security operations centers (SOCs) and are deploying multiple tools in an attempt to address their cloud security challenges. Read Now

  • Report: More Than Half of Organizations Have Experienced an Insider Threat in the Past Year

    Report: More Than Half of Organizations Have Experienced an Insider Threat in the Past Year

    Gurucul, a provider of solutions in the Next Generation SIEM market, and Cybersecurity Insiders, a 600,000+ member online community for information security professionals, recently released its annual 2023 Insider Threat Report. Overall, results indicate insider threats are a top concern at organizations of all kinds; only 3% of respondents surveyed are not concerned with insider risk. Read Now

Featured Cybersecurity

New Products

  • PDK IO Access Control Software

    PDK.IO Access Control Software

    ProdataKey now allows for "custom fields" within the interface of its pdk.io software. Custom fields increase PDK's solutions' overall functionality by allowing administrators to include a wide range of pertinent data associated with each user. 3

  • ComNet CNGE6FX2TX4PoE

    The ComNet cost-efficient CNGE6FX2TX4PoE is a six-port switch that offers four Gbps TX ports that support the IEEE802.3at standard and provide up to 30 watts of PoE to PDs. It also has a dedicated FX/TX combination port as well as a single FX SFP to act as an additional port or an uplink port, giving the user additional options in managing network traffic. The CNGE6FX2TX4PoE is designed for use in unconditioned environments and typically used in perimeter surveillance. 3

  • Tyco Kantech EntraPass security management software

    Tyco Kantech EntraPass security management software

    Johnson Controls, the global leader in smart, healthy and sustainable buildings, and architect of the Open Blue digital connected platforms, has released the newest version of the Tyco Kantech EntraPass security management software. 3