Security Industry Association Announces the 2025 Security Megatrends

  • Dec 23, 2024

The Security Industry Association (SIA) has identified and forecasted the 2025 Security Megatrends, which form the basis of SIA’s signature annual Security Megatrends report defining the top 10 factors influencing both short- and long-term change in the global security industry.

SIA’s 2025 Security Megatrends were selected based on fall 2024 survey data and focus group input received from hundreds of top security industry business leaders, association leadership, key volunteers and speakers for the 2024 Securing New Ground (SNG) conference, which took place Oct. 8-9 in New York City.

Each year, SIA produces the Security Megatrends report, which is made available to download for free. These Security Megatrends are the top forces at play in security, shaping executives’ business decisions and expected to have far-reaching impacts on businesses across the industry. These trends play an instrumental role in the insights and discussions at SNG, which brings together the leading entrepreneurs, luminaries, CEOs and investors in the security industry for top-quality information sharing, networking and business analysis.

The 2025 Megatrends report revealed that there is no trend larger or more impactful to the security industry than the evolution of the channel. Artificial intelligence (AI), cloud, technology upheaval, razor-thin margins, new competitors, direct-to-customer sales and delivery models and changing end-user requirements are converging to create the most challenging wave of change the channel has ever seen, felt primarily in the systems integration channel.

In SIA’s survey of members as part of the research for the 2025 Security Megatrends report, nearly 70% of respondents said their channel buyers are changing from the traditional security integrator, and security practitioner experts stressed a desire for integrators to be fully embedded on their teams in order for them to better understand practitioners’ needs and wants.

“The future isn’t always predictable, but it’s always exciting,” said Scott Dunn, chair of the SIA Board of Directors and senior director of business development at Axis Communications. “Integrators are the second largest core of our membership, and the amount of upheaval facing today’s integrators is profound. Artificial intelligence has burst upon our industry in recent years and holds great promise for our industry’s future. We have watched as operational technology converges with information technology and simultaneously with all aspects of security – physical and cyber. These profound changes call upon us to adapt and to realign our industry to the needs of the modern business world.”

The 2025 Security Megatrends are:

  1. Evolution of the Channel
  2. AI: Intelligent Automation of Security
  3. Correcting the Systemic Undervaluation of Security
  4. Visual Intelligence, Not Video Surveillance
  5. IT-OT Security Convergence
  6. Platform Aggregation
  7. Democratization of Identity and Mobile Credentials
  8. Growth of Advanced Detection Technologies
  9. Shift of Influence From Hardware to Software
  10. SaaS, HaaS, DaaS and a Managed Services Future

Key stats highlighted in the report include:

  • 52% of surveyed SIA members said the future impact of AI on the security industry is greatly or somewhat underappreciated
  • 81% of security industry manufacturers and solution providers say predictive data analytics are a meaningful or very meaningful component of their existing or soon-to-be-released products, software or solutions
  • 91% of security solutions developers characterized their firms’ research and development investments as being fully, heavily or somewhat focused on AI – an increase from the 74% reported in 2023
  • In addition to defining the latest Security Megatrends, the 2025 forecast report shares perspectives on how these trends can affect security practitioners, integrators and chief security officers, examines key foundational trends for business leaders to manage as they operate within the security industry, features a collection of premier executive takeaways and includes numerous challenges and disruptors, as well as predictions for how trends will play out over the next year.

    View and/​​​or download the official 2025 Security Megatrends report here.

Featured

  • Evolving Cybersecurity Strategies: Uniting Human Risk Management and Security Awareness Training

    Organizations are increasingly turning their attention to human-focused security approaches, as two out of three (68%) cybersecurity incidents involve people. Threat actors are shifting from targeting networks and systems to hacking humans via social engineering methods, living off human errors as their most prevalent attack vector. Whether manipulated or not, human cyber behavior is leveraged to gain backdoor access into systems. This mainly results from a lack of employee training and awareness about evolving attack techniques employed by malign actors. Read Now

  • Report: 1 in 3 Easily Exploitable Vulnerabilities Found on Cloud Assets

    CyCognito recently released new research highlighting critical security vulnerabilities across cloud-hosted assets, revealing that one in three easily exploitable vulnerabilities or misconfigurations are found on cloud assets. As organizations increasingly shift to multi-cloud strategies, the findings underscore significant security gaps that could provide attackers with potential footholds into networks. Read Now

  • Built for Today, Ready for Tomorrow

    Selecting the right VMS is critical for any organization that depends on video surveillance to ensure safety, security and operational efficiency. While many organizations focus on immediate needs such as budget and deployment size, let us review some of the long-term considerations that can significantly impact a VMS's utility and flexibility. Read Now

  • Paving the Way to Smart Buildings

    In today's rapidly evolving security landscape, the convergence of on-prem, edge and cloud technologies are critical. The physical security landscape is undergoing a profound transformation, driven by the rapid digitalization of buildings and the evolving needs of modern organizations. As the buildings sector pivots towards smart, AI and data-driven operations, the integration of both edge and cloud technology has become crucial. Read Now

  • The Cybersecurity Time Bomb

    If you work in physical security, you have probably seen it: a camera, access control system, or intrusion detection device installed years ago, humming along without a single update. It is a common scenario that security professionals have come to accept as "normal." But here is the reality: this mindset is actively putting organizations at risk. Read Now

Most   Popular

New Products

  • FEP GameChanger

    FEP GameChanger

    Paige Datacom Solutions Introduces Important and Innovative Cabling Products GameChanger Cable, a proven and patented solution that significantly exceeds the reach of traditional category cable will now have a FEP/FEP construction.

  • Camden CV-7600 High Security Card Readers

    Camden CV-7600 High Security Card Readers

    Camden Door Controls has relaunched its CV-7600 card readers in response to growing market demand for a more secure alternative to standard proximity credentials that can be easily cloned. CV-7600 readers support MIFARE DESFire EV1 & EV2 encryption technology credentials, making them virtually clone-proof and highly secure.

  • Compact IP Video Intercom

    Viking’s X-205 Series of intercoms provide HD IP video and two-way voice communication - all wrapped up in an attractive compact chassis.