A New Age in Incident Response on Display at GSX

A New Age in Incident Response on Display at GSX

How companies can change their approaches to social media platforms, to the benefit of customers.

One of the undeniable facts underlying nearly every exhibition at GSX in Chicago is the growing security concerns and challenges faced by every organization, regardless of size. Active shooter threats and cybersecurity breaches seem to be on everyone’s minds. I can see one example from the Security Today booth. Evolv Technology’s sign hangs in the distance, reading: “Stop Active Shooters. Introducing Evolv Express.”

Edward Ajaeb, the founder and president of private investigation firm Nighthawk Strategies, told me on Wednesday that the changing nature of these threats requires a different response. Earlier this week, Ajaeb led a well-attended educational session that zoned in on online and social media investigations.

His presentation included case studies in which suspected shooters were investigated through social media sites, including the Las Vegas shooting in 2017 and the most recent highway shooting in Odessa, Texas. One of Ajaeb’s key takeaways from the presentation was that a large portion of security professionals are not yet well-versed in social media sites outside of Facebook and Twitter.

Ajaeb has found Venmo, Skype and Snapchat particularly useful in conducting investigations due to the apps’ features that offer information that is readily available to the public. For example, Venmo (which is owned by PayPal) keeps transactions between two users public by default and has an easily searchable database that allows private investigators to track when a user had contact with another person and an idea of what that contact was.

Using social platforms to conduct investigations is not new, but the platforms that house important information, from your location to your mindset at a certain time of day, are changing every day, if not every hour.

Ajaeb’s observations about the industry’s widespread lack of knowledge of the latest social media platforms -- outside of firms that offer social media intel and monitoring services -- reflects how much growth the industry could see in this area. I look forward to seeing how the industry can learn from people in the field and translate that knowledge into better services for their customers.

About the Author

Haley Samsel is an Associate Content Editor for the Infrastructure Solutions Group at 1105 Media.

Featured

  • TSA Introduces New $45 Fee Option for Travelers Without REAL ID Starting February 1

    The Transportation Security Administration (TSA) announced today that it will refer all passengers who do not present an acceptable form of ID and still want to fly an option to pay a $45 fee to use a modernized alternative identity verification system, TSA Confirm.ID, to establish identity at security checkpoints beginning on February 1, 2026. Read Now

  • The Evolution of IP Camera Intelligence

    As the 30th anniversary of the IP camera approaches in 2026, it is worth reflecting on how far we have come. The first network camera, launched in 1996, delivered one frame every 17 seconds—not impressive by today’s standards, but groundbreaking at the time. It did something that no analog system could: transmit video over a standard IP network. Read Now

  • From Surveillance to Intelligence

    Years ago, it would have been significantly more expensive to run an analytic like that — requiring a custom-built solution with burdensome infrastructure demands — but modern edge devices have made it accessible to everyone. It also saves time, which is a critical factor if a missing child is involved. Video compression technology has played a critical role as well. Over the years, significant advancements have been made in video coding standards — including H.263, MPEG formats, and H.264—alongside compression optimization technologies developed by IP video manufacturers to improve efficiency without sacrificing quality. The open-source AV1 codec developed by the Alliance for Open Media—a consortium including Google, Netflix, Microsoft, Amazon and others — is already the preferred decoder for cloud-based applications, and is quickly becoming the standard for video compression of all types. Read Now

  • Cost: Reactive vs. Proactive Security

    Security breaches often happen despite the availability of tools to prevent them. To combat this problem, the industry is shifting from reactive correction to proactive protection. This article will examine why so many security leaders have realized they must “lead before the breach” – not after. Read Now

  • Achieving Clear Audio

    In today’s ever-changing world of security and risk management, effective communication via an intercom and door entry communication system is a critical communication tool to keep a facility’s staff, visitors and vendors safe. Read Now

New Products

  • Automatic Systems V07

    Automatic Systems V07

    Automatic Systems, an industry-leading manufacturer of pedestrian and vehicle secure entrance control access systems, is pleased to announce the release of its groundbreaking V07 software. The V07 software update is designed specifically to address cybersecurity concerns and will ensure the integrity and confidentiality of Automatic Systems applications. With the new V07 software, updates will be delivered by means of an encrypted file.

  • A8V MIND

    A8V MIND

    Hexagon’s Geosystems presents a portable version of its Accur8vision detection system. A rugged all-in-one solution, the A8V MIND (Mobile Intrusion Detection) is designed to provide flexible protection of critical outdoor infrastructure and objects. Hexagon’s Accur8vision is a volumetric detection system that employs LiDAR technology to safeguard entire areas. Whenever it detects movement in a specified zone, it automatically differentiates a threat from a nonthreat, and immediately notifies security staff if necessary. Person detection is carried out within a radius of 80 meters from this device. Connected remotely via a portable computer device, it enables remote surveillance and does not depend on security staff patrolling the area.

  • Unified VMS

    AxxonSoft introduces version 2.0 of the Axxon One VMS. The new release features integrations with various physical security systems, making Axxon One a unified VMS. Other enhancements include new AI video analytics and intelligent search functions, hardened cybersecurity, usability and performance improvements, and expanded cloud capabilities