Are You Ready for the Show?

Are You Ready for the Show?

Got your bags packed? Have you made all necessary reservations for a few days in Las Vegas? It is time to dip your toe back into the waters of tradeshow mania.

ISC West is about to happen, and it will be exciting and interesting to see where the in-person tradeshow business is at this year, and where it is headed following a two year hiatus.

Maybe it is time to say farewell to COVID-19 and throw caution to the wind. It’s tradeshow season.

I expect tradeshows for 2022 will be climbing back to pre-COVID levels. Here’s a recap of last year’s events, from my perspective. A small team of Security Today attended ISC West, in Las Vegas, in July.

Hot doesn’t even begin to describe that event. Not a lot of foot traffic at this event but for me it was good to be able to visit with those exhibitors that braved the pandemic. Worthy of note, all attendees wore face coverings, and so it appears this year that masking is optional.

On the flip side, my co-worker Brian Rendine and I had dinner at Mon Ami Gabi one evening, and not a mask in sight.

Also on my agenda last year was a trip to Orlando for GSX. I believe the tradeshows fared about the same in terms of exhibitors and attendees. GSX seemed to have higher foot traffic, but it was later in the year and the grip of the pandemic seemed to be loosening its hold.

On to ISC East in New York. What’s happened to New York? The Times Square area is a mosaic of crime, trash and law enforcement. I bumped into a couple of strangers who asked rather forcefully for money. I declined, and one of the city’s police staff stepped up to intervene. On the up side, New York pizza is still the best on the planet.

Yes, there was a tradeshow, and it seemed to me as though tradeshows were recovering. It was well attended, the floor space was filled with exhibitors whether it be smaller spaces or not. ISC East was a first step in the right direction.

Looking forward to next week’s ISC West opening. I believe it will be that necessary step in restoring the tradeshows of yesteryear.

About the Author

Ralph C. Jensen is the Publisher/Editor in chief of Security Today magazine.

Featured

  • Security Industry Association Announces the 2026 Security Megatrends

    The Security Industry Association (SIA) has identified and forecasted the 2026 Security Megatrends, which form the basis of SIA’s signature annual Security Megatrends report defining the top 10 factors influencing both near- and long-term change in the global security industry. Read Now

  • The Future of Access Control: Cloud-Based Solutions for Safer Workplaces

    Access controls have revolutionized the way we protect our people, assets and operations. Gone are the days of cumbersome keychains and the security liabilities they introduced, but it’s a mistake to think that their evolution has reached its peak. Read Now

  • A Look at AI

    Large language models (LLMs) have taken the world by storm. Within months of OpenAI launching its AI chatbot, ChatGPT, it amassed more than 100 million users, making it the fastest-growing consumer application in history. Read Now

  • First, Do No Harm: Responsibly Applying Artificial Intelligence

    It was 2022 when early LLMs (Large Language Models) brought the term “AI” into mainstream public consciousness and since then, we’ve seen security corporations and integrators attempt to develop their solutions and sales pitches around the biggest tech boom of the 21st century. However, not all “artificial intelligence” is equally suitable for security applications, and it’s essential for end users to remain vigilant in understanding how their solutions are utilizing AI. Read Now

  • Improve Incident Response With Intelligent Cloud Video Surveillance

    Video surveillance is a vital part of business security, helping institutions protect against everyday threats for increased employee, customer, and student safety. However, many outdated surveillance solutions lack the ability to offer immediate insights into critical incidents. This slows down investigations and limits how effectively teams can respond to situations, creating greater risks for the organization. Read Now

Most   Popular

New Products

  • Luma x20

    Luma x20

    Snap One has announced its popular Luma x20 family of surveillance products now offers even greater security and privacy for home and business owners across the globe by giving them full control over integrators’ system access to view live and recorded video. According to Snap One Product Manager Derek Webb, the new “customer handoff” feature provides enhanced user control after initial installation, allowing the owners to have total privacy while also making it easy to reinstate integrator access when maintenance or assistance is required. This new feature is now available to all Luma x20 users globally. “The Luma x20 family of surveillance solutions provides excellent image and audio capture, and with the new customer handoff feature, it now offers absolute privacy for camera feeds and recordings,” Webb said. “With notifications and integrator access controlled through the powerful OvrC remote system management platform, it’s easy for integrators to give their clients full control of their footage and then to get temporary access from the client for any troubleshooting needs.”

  • AC Nio

    AC Nio

    Aiphone, a leading international manufacturer of intercom, access control, and emergency communication products, has introduced the AC Nio, its access control management software, an important addition to its new line of access control solutions.

  • Camden CV-7600 High Security Card Readers

    Camden CV-7600 High Security Card Readers

    Camden Door Controls has relaunched its CV-7600 card readers in response to growing market demand for a more secure alternative to standard proximity credentials that can be easily cloned. CV-7600 readers support MIFARE DESFire EV1 & EV2 encryption technology credentials, making them virtually clone-proof and highly secure.