The Electronic Security Association Announces New Vice President of Advocacy and Public Affairs

ESA is pleased to announce its new vice president of Advocacy and Public Affairs, Jake Braunger. With prior experience on the National Federation of Independent Business (NFIB) Advocacy Team and many political campaigns throughout the country, Jake is eager to advocate and educate ESA members about legislation that will benefit the electronic security and life safety industry.

“Many legislators aren’t aware of the details and challenges of our industry, which means you as security professionals will have a lot of influence if you get involved and build relationships with them,” Braunger says. “I am looking forward to creating those opportunities for you to build influence in 2023 and beyond.”

According to Jake, the biggest challenge for the security industry when it comes to legislation is getting security professional’s voices heard. It is important to build an industry profile that bears enough influence for industry experts to weigh in on bills before they make it as far as the governor’s desk for signing.

Braunger will lead efforts to effect legislative influence and change for the electronic security and life safety industry in the upcoming years. He encourages ESA members to get involved and stay actively engaged, firmly believing that it will procure more victories for the industry.

“We need to advocate on behalf of our members,” Braunger said. “We must explain the industry’s point of view to law-makers who might only be hearing from one voice at a union or a different company.”

We also need to help provide education for people outside and within our industry, particularly on the local level, to understand various industry elements, and its importance. According to Jake, “If you don’t show up to the table when you’re needed, then other people will put you on the menu. Because everyone wants to limit their competition.”

ESA’s leadership team, along with its Board of Directors, is excited to welcome Jake to the team, confident that his expertise in politics and passion for the security industry’s position will help to develop stronger influence on the political front.

“On behalf of the ESA Government Affairs Committee, I couldn’t be prouder to welcome Jake to ESA,” affirms Holly Borgmann, Vice President of Government Affairs for ADT and Chair of ESA’s Government Affairs Committee “We look forward to building an even better regulatory environment for the security and public safety community under his leadership.”

“I am confident Jake will be an excellent addition to our professional staff — and a strong asset to lead ESA’s advocacy efforts moving forward,” says ESA’s CEO, Merlin Guilbeau.

You can reach Jake Braunger [email protected], or call (972) 807-6807. You may also find and connect with him on LinkedIn.

Featured

  • Accelerating a Pathway

    There is a new trend touting the transformational qualities of AI’s ability to deliver actionable data and predictive analysis that in many instances, seems to be a bit of an overpromise. The reality is that very few solutions in the cyber-physical security (CPS) space live up to this high expectation with the one exception being the new generation of Physical Identity and Access Management (PIAM) software – herein recategorized as PIAM+. Read Now

  • Protecting Your Zones

    It is game day. You can feel the crowd’s energy. In the parking lot. At the gate. In the stadium. On the concourse. Fans are eager to party. Food and merchandise vendors ready themselves for the rush. Read Now

  • Street Smarts

    The ongoing acceptance of AI and advanced data analytics has allowed surveillance camera technology to shift from being a tactical tool to a strategic business solution. Combining traditional surveillance technology with AI-based data-driven insights can streamline transportation systems, enhance traffic management, improve situational awareness, optimize resource allocation and streamline emergency response procedures. Read Now

  • The Progress of Biometrics

  • Next-Gen AI for Smart Cities

    The future of smart city technology is not being shaped in Silicon Valley — it is taking root in Dubuque, Iowa. With a population of about 60,000, this mid-sized city has become a live testbed for AI-driven traffic management thanks to a unique public-private collaboration led by Milestone Systems. Project Hafnia demonstrates how cities can transform urban mobility and safety through Responsible Technology—without costly infrastructure overhauls. Read Now

New Products

  • FEP GameChanger

    FEP GameChanger

    Paige Datacom Solutions Introduces Important and Innovative Cabling Products GameChanger Cable, a proven and patented solution that significantly exceeds the reach of traditional category cable will now have a FEP/FEP construction.

  • A8V MIND

    A8V MIND

    Hexagon’s Geosystems presents a portable version of its Accur8vision detection system. A rugged all-in-one solution, the A8V MIND (Mobile Intrusion Detection) is designed to provide flexible protection of critical outdoor infrastructure and objects. Hexagon’s Accur8vision is a volumetric detection system that employs LiDAR technology to safeguard entire areas. Whenever it detects movement in a specified zone, it automatically differentiates a threat from a nonthreat, and immediately notifies security staff if necessary. Person detection is carried out within a radius of 80 meters from this device. Connected remotely via a portable computer device, it enables remote surveillance and does not depend on security staff patrolling the area.

  • Automatic Systems V07

    Automatic Systems V07

    Automatic Systems, an industry-leading manufacturer of pedestrian and vehicle secure entrance control access systems, is pleased to announce the release of its groundbreaking V07 software. The V07 software update is designed specifically to address cybersecurity concerns and will ensure the integrity and confidentiality of Automatic Systems applications. With the new V07 software, updates will be delivered by means of an encrypted file.