Gearing up for Vegas

Gearing up for Vegas

I’ve lost count on the number of trips to Las Vegas for ISC West; I suppose it has been about 10. The tradeshow, I’m anxious to attend; being in Las Vegas is something entirely different.

My early afternoon arrival at McCarran International Airport means a two-hour delay getting a taxi to the hotel. I’m sure you understand all of that. There is always a nice press event the evening prior to the start of ISC West, which I’m excited to attend. Wednesday morning it all starts in earnest.

This year I’m going to count the number of times a product demonstration is explained as the “The World’s Only,” and “The World’s First.” I’ll report back on the number of firsts and only’s in our final electronic newsletter after the show.

We are producing two enews products during the tradeshow. Our enews guru Brent Dirks handles all the particulars with the electronic media. It is amazing to watch Brent do his job. He is the “World’s Best Electronic Editor.” If you don’t have an appointment to visit with Brent, you should try and make a booth visit.

This reminds me of several public relations firms in the industry. There are always a few stragglers who will call even as late as this Friday and as for time at a booth. Forget it, time slots are taken by the responsive and diligent PR firms in the industry. If you are calling now, you’re not doing your client any favors.

Ten years ago, I was full of spit and vinegar, and able to move through a tradeshow floor like a teenager on roller skates. Nowadays, when someone asks for a booth visit, I ask the booth number first so I can coordinate a time when I’m in that area. Work harder, but work smarter.

I’m looking forward to seeing lots of friends and acquaintances during ISC West. My goal is to find a few case studies that I can share with you during the remainder of the year, and find speakers for upcoming editorial webinars sponsored by Security Today, the website partner of Security Products magazine. Some of the topics I’m particularly interested in will be security on the campus and border security.

Travel safe to Las Vegas, and enjoy the tradeshow.

About the Author

Ralph C. Jensen is the Publisher/Editor in chief of Security Today magazine.

Featured

  • Video Surveillance Trends to Watch

    With more organizations adding newer capabilities to their surveillance systems, it’s always important to remember the “basics” of system configuration and deployment, as well as the topline benefits of continually emerging technologies like AI and the cloud. Read Now

  • New Report Reveals Top Trends Transforming Access Controller Technology

    Mercury Security, a provider in access control hardware and open platform solutions, has published its Trends in Access Controllers Report, based on a survey of over 450 security professionals across North America and Europe. The findings highlight the controller’s vital role in a physical access control system (PACS), where the device not only enforces access policies but also connects with readers to verify user credentials—ranging from ID badges to biometrics and mobile identities. With 72% of respondents identifying the controller as a critical or important factor in PACS design, the report underscores how the choice of controller platform has become a strategic decision for today’s security leaders. Read Now

  • Overwhelming Majority of CISOs Anticipate Surge in Cyber Attacks Over the Next Three Years

    An overwhelming 98% of chief information security officers (CISOs) expect a surge in cyber attacks over the next three years as organizations face an increasingly complex and artificial intelligence (AI)-driven digital threat landscape. This is according to new research conducted among 300 CISOs, chief information officers (CIOs), and senior IT professionals by CSC1, the leading provider of enterprise-class domain and domain name system (DNS) security. Read Now

  • ASIS International Introduces New ANSI-Approved Investigations Standard

    • Guard Services

  • Cloud Security Alliance Brings AI-Assisted Auditing to Cloud Computing

    The Cloud Security Alliance (CSA), the world’s leading organization dedicated to defining standards, certifications, and best practices to help ensure a secure cloud computing environment, today introduced an innovative addition to its suite of Security, Trust, Assurance and Risk (STAR) Registry assessments with the launch of Valid-AI-ted, an AI-powered, automated validation system. The new tool provides an automated quality check of assurance information of STAR Level 1 self-assessments using state-of-the-art LLM technology. Read Now

Most   Popular

New Products

  • Automatic Systems V07

    Automatic Systems V07

    Automatic Systems, an industry-leading manufacturer of pedestrian and vehicle secure entrance control access systems, is pleased to announce the release of its groundbreaking V07 software. The V07 software update is designed specifically to address cybersecurity concerns and will ensure the integrity and confidentiality of Automatic Systems applications. With the new V07 software, updates will be delivered by means of an encrypted file.

  • Connect ONE’s powerful cloud-hosted management platform provides the means to tailor lockdowns and emergency mass notifications throughout a facility – while simultaneously alerting occupants to hazards or next steps, like evacuation.

    Connect ONE®

    Connect ONE’s powerful cloud-hosted management platform provides the means to tailor lockdowns and emergency mass notifications throughout a facility – while simultaneously alerting occupants to hazards or next steps, like evacuation.

  • Compact IP Video Intercom

    Viking’s X-205 Series of intercoms provide HD IP video and two-way voice communication - all wrapped up in an attractive compact chassis.