HDcctv Alliance Unveils New Membership Structure

  • Mar 11, 2011
The HDcctv Alliance, the trade association for the global HDcctv industry, announced a new membership structure that makes it easier for companies to enter the fast-growing market for HDcctv-compliant products and upgrade from conventional CCTV technology.

The four alliance membership levels include: steering, manufacturing, marketing and affiliate. The membership benefits are summarized on the HDcctv Alliance website.

steering members are the visionary leaders charged with guiding the industry through its formative stages. The steering members determine what is in the standard and how the alliance communicates with the surveillance equipment market.

Manufacturing members are typically companies deeply involved in the design and manufacture of video surveillance equipment, and they contribute to defining the detailed specifications of the HDcctv standard. manufacturing and steering members have access to the detailed compliance certification test procedures, and manufacturing members may become authorized HDcctv compliance test centers.

The new marketing membership level provides a quick and easy way for branded distributors to display the HDcctv logos on compliant products by simply “inheriting” compliance from products that have been previously certified by manufacturing members. Compliance inheritance means that marketing members don’t need to deeply understand HDcctv technology or individually test products for compliance, thereby eliminating the technical effort associated with certifying compliance for products sourced from manufacturing members. Marketing membership makes HDcctv compliance affordable to a company of any size. “Manufacturing members and marketing members are naturally aligned to work together, each focusing on their core competencies, to bring solutions based on HDcctv-compliant products to market quickly and at competitive prices,” observed Todd Rockoff, executive director of HDcctv Alliance.

Marketing members are invited to participate alongside the manufacturing members and steering members in crafting the HDcctv industry’s market engagement, which includes the design and delivery of the HDcctv Certificate professional certification program. Marketing members also enjoy limited technical benefits, including early access to standard specifications before the general public.

The alliance has also redefined the affiliate membership level to provide opportunities for individual professionals to become involved with HDcctv technology and products. In addition to access to general information published on the Alliance website, affiliate members are qualified to earn HDcctv certificates through the alliance professional training program. Affiliate members also enjoy access to the detailed specifications of previously ratified versions of the HDcctv standard and receive special invitations and discounts to HDcctv events.

These structural changes make it easier for companies to choose a suitable level of membership, thereby encouraging growth of the alliance and accelerating worldwide adoption of the HDcctv standard in video surveillance equipment.


Featured

  • Report: 47 Percent of Security Service Providers Are Not Yet Using AI or Automation Tools

    Trackforce, a provider of security workforce management platforms, today announced the launch of its 2025 Physical Security Operations Benchmark Report, an industry-first study that benchmarks both private security service providers and corporate security teams side by side. Based on a survey of over 300 security professionals across the globe, the report provides a comprehensive look at the state of physical security operations. Read Now

    • Guard Services

  • Identity Governance at the Crossroads of Complexity and Scale

    Modern enterprises are grappling with an increasing number of identities, both human and machine, across an ever-growing number of systems. They must also deal with increased operational demands, including faster onboarding, more scalable models, and tighter security enforcement. Navigating these ever-growing challenges with speed and accuracy requires a new approach to identity governance that is built for the future enterprise. Read Now

  • Eagle Eye Networks Launches AI Camera Gun Detection

    Eagle Eye Networks, a provider of cloud video surveillance, recently introduced Eagle Eye Gun Detection, a new layer of protection for schools and businesses that works with existing security cameras and infrastructure. Eagle Eye Networks is the first to build gun detection into its platform. Read Now

  • Report: AI is Supercharging Old-School Cybercriminal Tactics

    AI isn’t just transforming how we work. It’s reshaping how cybercriminals attack, with threat actors exploiting AI to mass produce malicious code loaders, steal browser credentials and accelerate cloud attacks, according to a new report from Elastic. Read Now

  • Pragmatism, Productivity, and the Push for Accountability in 2025-2026

    Every year, the security industry debates whether artificial intelligence is a disruption, an enabler, or a distraction. By 2025, that conversation matured, where AI became a working dimension in physical identity and access management (PIAM) programs. Observations from 2025 highlight this turning point in AI’s role in access control and define how security leaders are being distinguished based on how they apply it. Read Now

Most   Popular

New Products

  • Mobile Safe Shield

    Mobile Safe Shield

    SafeWood Designs, Inc., a manufacturer of patented bullet resistant products, is excited to announce the launch of the Mobile Safe Shield. The Mobile Safe Shield is a moveable bullet resistant shield that provides protection in the event of an assailant and supplies cover in the event of an active shooter. With a heavy-duty steel frame, quality castor wheels, and bullet resistant core, the Mobile Safe Shield is a perfect addition to any guard station, security desks, courthouses, police stations, schools, office spaces and more. The Mobile Safe Shield is incredibly customizable. Bullet resistant materials are available in UL 752 Levels 1 through 8 and include glass, white board, tack board, veneer, and plastic laminate. Flexibility in bullet resistant materials allows for the Mobile Safe Shield to blend more with current interior décor for a seamless design aesthetic. Optional custom paint colors are also available for the steel frame.

  • QCS7230 System-on-Chip (SoC)

    QCS7230 System-on-Chip (SoC)

    The latest Qualcomm® Vision Intelligence Platform offers next-generation smart camera IoT solutions to improve safety and security across enterprises, cities and spaces. The Vision Intelligence Platform was expanded in March 2022 with the introduction of the QCS7230 System-on-Chip (SoC), which delivers superior artificial intelligence (AI) inferencing at the edge.

  • Camden CM-221 Series Switches

    Camden CM-221 Series Switches

    Camden Door Controls is pleased to announce that, in response to soaring customer demand, it has expanded its range of ValueWave™ no-touch switches to include a narrow (slimline) version with manual override. This override button is designed to provide additional assurance that the request to exit switch will open a door, even if the no-touch sensor fails to operate. This new slimline switch also features a heavy gauge stainless steel faceplate, a red/green illuminated light ring, and is IP65 rated, making it ideal for indoor or outdoor use as part of an automatic door or access control system. ValueWave™ no-touch switches are designed for easy installation and trouble-free service in high traffic applications. In addition to this narrow version, the CM-221 & CM-222 Series switches are available in a range of other models with single and double gang heavy-gauge stainless steel faceplates and include illuminated light rings.