ProdataKey Rounds Out Its Executive Team with Promotions and Hirings

  • Jan 17, 2024

ProdataKey, a provider of cloud access control solutions, has promoted Dallan Labrum to Executive Vice President of Sales, Brach Bengtzen to Vice President of Marketing, and Evan Orme to Chief Technology Officer and hired Brian Cropper as Chief Financial Officer.

As Executive Vice President of Sales, Mr. Labrum will continue to lead revenue growth through expanded integration and channel partnerships and the pursuit of new vertical markets for PDK solutions. During his seven years with the company, Labrum has nurtured a passionate, partner-centric sales culture, earning the company the highest levels of partner loyalty, customer satisfaction, and multiple industry honors.

Mr. Bengtzen, Vice President of Marketing, has served ProdataKey in various marketing, sales, and leadership roles since joining the company in 2017. His deep-rooted understanding of the customer mindset and facility for communicating PDK’s unique value proposition as the easiest-to-use, anytime, anywhere access control platform have been instrumental in building the award-winning PDK brand.

Mr. Orme, Chief Technology Officer, has held engineering leadership roles within the company since 2019 and has personally guided the development of the many hardware and software innovations that distinguish PDK solutions. The company’s newest generation of products – the RED high-security line of OSDP-compliant hardware and soon-to-be-released PDK.io 2.0 cloud platform – are fruits of his tenure.

Mr. Cropper, ProdataKey’s newly appointed Chief Financial Officer, joins the company Mr. Cropper, Chief Financial Officer, joins the company following decades of experience directing financial operations and business strategies for established companies and start-up ventures. At ProdataKey, he will spearhead the company’s financial, operations, and supply-chain management.

“We are excited to welcome Brian to the ProdataKey team and to announce the promotions of Dallan, Brach, and Evan,” said CEO and President Evan Tree. “These appointments reflect our commitment to investing in our people and technology. In joining Brad Baldwin, our Vice President of Product, and me, we are equipped with an incredibly talented executive prepared to keep PDK an industry leader, providing the market with relevant and innovative solutions for the foreseeable future. This team’s collective vision, insights, and proven leadership ensure that ProdataKey and those who rely on us for their security, safety, and livelihood are in the best of hands.”

Featured

  • Mall of America Deploys AI-Powered Analytics to Enhance Parking Intelligence

    Mall of America®, the largest shopping and entertainment complex in North America, announced an expansion of its ongoing partnership with Axis Communications to deploy cutting-edge car-counting video analytics across more than a dozen locations. With this expansion, Mall of America (MOA) has boosted operational efficiency, improved safety and security, and enabled more informed decision-making around employee scheduling and streamlining transportation for large events. Read Now

  • Security Industry Association Launches New “askSIA” AI Tool

    The Security Industry Association (SIA) has unveiled a brand-new SIA member benefit – askSIA, a conversational AI agent designed to help users get the most out of their SIA membership, easily access SIA resources and find the latest information on SIA’s training and courses, reports and publications, events, certification offerings and more. SIA members can easily find askSIA by visiting the SIA homepage or looking for the askSIA icon in the top left of webpages. Read Now

    • Industry Events

  • Industry Embraces Mobile Access, Biometrics and AI

    A combination of evolving workplace dynamics, technology innovation and new user expectations is changing how people enter and interact with physical spaces. Access control is at the heart of these changes. Combined with biometrics and AI, mobile access control has become increasingly crucial for deploying entry solutions that are seamless, secure and adaptive to user needs. Read Now

  • Sustainable Video Solution Delivered for Landmark City of London Office Development

    An advanced, end-to-end video solution from IDIS, with a focus on reducing waste and costs, has helped a major office development in the City of London align its security with sustainability objectives. Read Now

  • DHS to End ‘Shoes-Off’ Travel Policy

    Homeland Security Secretary Kristi Noem announced a new policy today which will allow passengers traveling through domestic airports to keep their shoes on while passing through security screening at TSA checkpoints. Read Now

Most   Popular

New Products

  • 4K Video Decoder

    3xLOGIC’s VH-DECODER-4K is perfect for use in organizations of all sizes in diverse vertical sectors such as retail, leisure and hospitality, education and commercial premises.

  • Compact IP Video Intercom

    Viking’s X-205 Series of intercoms provide HD IP video and two-way voice communication - all wrapped up in an attractive compact chassis.

  • PE80 Series

    PE80 Series by SARGENT / ED4000/PED5000 Series by Corbin Russwin

    ASSA ABLOY, a global leader in access solutions, has announced the launch of two next generation exit devices from long-standing leaders in the premium exit device market: the PE80 Series by SARGENT and the PED4000/PED5000 Series by Corbin Russwin. These new exit devices boast industry-first features that are specifically designed to provide enhanced safety, security and convenience, setting new standards for exit solutions. The SARGENT PE80 and Corbin Russwin PED4000/PED5000 Series exit devices are engineered to meet the ever-evolving needs of modern buildings. Featuring the high strength, security and durability that ASSA ABLOY is known for, the new exit devices deliver several innovative, industry-first features in addition to elegant design finishes for every opening.